Beckon Secures $10,000,000 New Round

  • Feed Type
  • Date
    9/28/2016
  • Company Name
    Beckon
  • Mailing Address
    107 South B Street San Mateo, CA 94401 USA
  • Company Description
    Beckon is omnichannel analytics software for marketing in all its modern complexity. Our software-as-a-service platform integrates messy marketing data and delivers rich dashboards and scorecards for cross-channel marketing intelligence. Built by marketers for marketers, Beckon is the dashboard to the CMO—best-practice analytics and marketing-impact metrics right out of the box for ultra-fast time to marketing value. Beckon serves marketers who want to bring order to chaos, make data-informed optimization decisions, and tell the marketing story in terms of business impact. Find your strength in numbers with Beckon.
  • Website
    http://www.beckon.com
  • Transaction Type
    Venture Equity
  • Transaction Amount
    $10,000,000
  • Transaction Round
    Undisclosed
  • Proceeds Purposes
    The incremental funds bring Beckon’s total funding to $34M, and will be used to accelerate growth and momentum across all parts of the business.
  • M&A Terms
  • Venture Investor
    Venrock
  • Venture Investor
    August Capital
  • Venture Investor
    Canaan Partners
  • Venture Investor
    El Dorado Investment Company
  • Venture Investor
    Kaiser Permanente Ventures

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