Spearhead Integrated Marketing Communication Group Acquires Smaato for $148,000,000

  • Feed Type
  • Date
    6/10/2016
  • Company Name
    Smaato
  • Mailing Address
    240 Stockton St 10th Floor San Francisco, CA 94108 USA
  • Company Description
    Smaato Inc. is an ad-enabler for mobile phones, pioneering with its mobile advertising platform SOMA (Smaato Open Mobile Advertising) for the delivery of targeted mobile advertising. Smaato is partnering with international brands, advertising agencies, media companies, carriers and software developers for its cutting edge mobile advertising platform.
  • Website
    http://www.smaato.com
  • Transaction Type
    M&A
  • Transaction Amount
    $148,000,000
  • Transaction Round
  • Proceeds Purposes
  • M&A Terms
    This collaboration creates enormous new opportunities for both partners. Spearhead brings to Smaato not only its expertise and a trusted partnership but opens up the Chinese market for us. Smaato allows Spearhead to expand very quickly outside of China.

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