Omniture Acquires Mercado for $6,500,000

  • Feed Type
  • Date
    10/14/2008
  • Company Name
    Mercado
  • Mailing Address
    6210 Stoneridge Mall Rd Pleasanton, CA 94588
  • Company Description
    For nearly a decade, Mercado has been providing innovative and effective e-commerce Search & Navigation and Advanced Merchandising solutions to leading U.S. retailers. No one better understands the challenges of online and cross-selling better than Mercado, and no other vendor combines solid experience with a singular focus on e-commerce – providing solutions to improve both the customer and the merchant experience.
  • Website
    http://www.mercado.com
  • Transaction Type
    M&A
  • Transaction Amount
    $6,500,000
  • Transaction Round
  • Proceeds Purposes
  • M&A Terms
    Omniture said late Monday that it would pay approximately $6.5M in cash and assumption of certain related operating liabilities for Mercado.

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