Executive Partner, Sofinnova Ventures
Partner at New Enterprise Associates
Medical College of Wisconsin director of research commercialization
Vice President for Corporate Engagement, Rose-Hulman Institute of Technology
Getting a marketing plan approved solves only part of the challenge that biotech drug developers, medical device, and diagnostic makers face in getting their product distributed and fully commercialized. Developing a strategic market access plan can help reduce perceived risk and uncertainty of commercial success, and add substantially to the asset value of products in development. More information and online registration is here.