Persado Receives $30,000,000 Series C Funding

  • Feed Type
  • Date
    4/5/2016
  • Company Name
    Persado
  • Mailing Address
    50 West 17th Street 11th Floor New York, NY 10011 USA
  • Company Description
    Persado is the leader in marketing persuasion technology, a new category within digital marketing. The company provides marketing software through a managed SaaS platform to leading enterprise and Internet consumer marketers, including Fortune 500 clients in the telecom, financial services, retail, and gaming sectors.
  • Website
    http://www.persado.com
  • Transaction Type
    Venture Equity
  • Transaction Amount
    $30,000,000
  • Transaction Round
    Series C
  • Proceeds Purposes
    Persado continues to grow its workforce in 2016, adding headcount in sales and customer success to meet increasing demand, and data scientists and engineers to ramp up product development.
  • M&A Terms
  • Venture Investor
    Goldman Sachs
  • Venture Investor
    StarVest Partners
  • Venture Investor
    Bain Capital Ventures
  • Venture Investor
    American Express Ventures
  • Venture Investor
    Citi Ventures

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