President and CEO of the Central Indiana Corporate Partnership
Managing Director of Hatteras Discovery and Venture Partner at Hatteras Venture Partners
Founding Director, Massachusetts Technology Transfer Center
CEO and co-founder of BoostSuite
This event, hosted by Automation Alley, explores how conversation-driven advertising, in the form of white papers, blog posts, case studies, and social network outreach, can be more effective at reaching consumers than the more traditional banner ads and e-mail promotions. Learn how to maximize the effectiveness of these more interactive forms of marketing. Register here.