Nanigans Secures $24,000,000 Series B Round

  • Feed Type
  • Date
    3/25/2015
  • Company Name
    Nanigans
  • Mailing Address
    60 State St. Boston, MA 02109 USA
  • Company Description
    Founded by veteran entrepreneurs with specialties in performance and social marketing, Nanigans was formed to help advertisers maximize the effectiveness of Facebook advertising. Nanigans is the only real-time bidding platform for the Facebook ads marketplace that optimizes for downstream actions and lifetime customervalue.
  • Website
    http://www.nanigans.com
  • Transaction Type
    Venture Equity
  • Transaction Amount
    $24,000,000
  • Transaction Round
    Series B
  • Proceeds Purposes
    The funding follows Nanigans successful transition to a true Software-as-a-Service (SaaS) business model. The investment in Nanigans by Cheetah Mobile, a leading Chinese Internet company, underscores the global nature of the market and will accelerate its business in Asia under a strategic commercial agreement between the two companies.
  • M&A Terms
  • Venture Investor
  • Venture Investor
  • Venture Investor

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