Dave Balter is Founder and CEO of BzzAgent (a dunnhumby company) and Executive Chairman at Smarterer. He founded BzzAgent in 2001. Since that time, his company has provided word-of-mouth media services for dozens of Fortune 500 companies and has been featured in The New York Times Sunday Magazine, The Wall Street Journal, The Economist and on National Public Radio.
A co-founder and current executive council member of The Word of Mouth Marketing Association, Dave is an international speaker on the topic of word-of-mouth marketing. The author of two books on the subject, Grapevine: The New Art of Word-of-Mouth Marketing and The Word of Mouth Manual: Volume II, Dave has presented for corporations, associations and non-profit groups around the world.
Dubbed a "serial entrepreneur" by The Boston Globe, Dave built and sold two promotional agencies prior to forming BzzAgent. In 2008, he was recognized as a Future Legend by the AdClub and he was named to the "40 under 40" list by The Boston Business Journal and Advertising Specialty Institute.
His commitment to corporate transparency has resulted in five innovative blogs, which were profiled in Inc. Magazine and the Harvard Business Review and later earned an Award of Excellence from the Society of New Communications research. Dave earned a B.A. in Psychology from Skidmore College and aspires to build the world's largest rock garden.