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	<title>Xconomy &#187; Software</title>
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	<pubDate>Fri, 10 Feb 2012 07:40:35 +0000</pubDate>
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		<title>Constant Contact and HubSpot: Some Boston-Area Marketing Tech News</title>
		<link>http://www.xconomy.com/boston/2012/02/10/constant-contact-and-hubspot-some-boston-area-marketing-tech-news/</link>
		<pubDate>Fri, 10 Feb 2012 05:01:35 +0000</pubDate>
		<dc:creator>Gregory T. Huang</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=178429</guid>
		<description><![CDATA[Time for an update on Boston’s marketing tech cluster. It’s one of the real strengths of the local entrepreneurial ecosystem. And it looks like it’s getting stronger, with a couple of leaders making news this week. Here is a tale of two companies that have become competitors: —Constant Contact (NASDAQ: CTCT), the Waltham, MA-based online [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="110" src="http://www.xconomy.com/wordpress/wp-content/images/2012/02/CTCT-HubSpot-220x122.png" class="attachment-200x9999 wp-post-image" alt="Constant Contact and HubSpot" title="Constant Contact and HubSpot" /></div> 
		<strong>Gregory T. Huang</strong>
		<p>Time for an update on Boston’s marketing tech cluster. It’s one of the real strengths of the local entrepreneurial ecosystem. And it looks like it’s getting stronger, with a couple of leaders making news this week. Here is a tale of two companies that have become competitors:</p>
<p>—<a href="http://www.constantcontact.com">Constant Contact</a> (NASDAQ: <a href="http://finance.yahoo.com/q?s=CTCT">CTCT</a>), the Waltham, MA-based online marketing firm, has seen its stock price <a href="http://www.forbes.com/sites/greatspeculations/2012/02/08/facebook-ipo-frenzy-spurs-constant-craving-for-constant-contact-stock/">jump nearly 30 percent</a>—from about $24 to just over $30—since Facebook filed for its IPO last week (coincidence?). Constant Contact has been <a href="http://www.xconomy.com/boston/2011/07/20/constant-contact-opens-ny-office-makes-big-shift-in-tech-for-creating-marketing-tools/">positioning itself as a leader in digital marketing</a> for small businesses across e-mail, social media, and Web platforms—especially social campaigns. The company also <a href="http://investor.constantcontact.com/releasedetail.cfm?ReleaseID=645893">released</a> some promising stats on its revenues and profits for 2011 and its most recent quarter.</p>
<p>—<a href="http://www.hubspot.com">HubSpot</a>, the Cambridge, MA-based marketing tech firm, <a href="http://techcrunch.com/2012/02/08/eyeing-an-ipo-hubspot-adds-akamais-cfo-and-former-ibm-exec-jd-sherman-as-coo/">said</a> it has hired J.D. Sherman, Akamai’s former chief financial officer (also a former IBM exec). The company says Sherman is being brought in partly to help it prepare for a future IPO. HubSpot has been hiring aggressively and working on new products, while it pares away others (like <a href="http://www.xconomy.com/boston/2011/08/18/hubspot-absorbs-oneforty-in-latest-boston-area-social-marketing-acquisition/">Oneforty.com, which it acquired last summer</a>). It remains to be seen whether the company will actually make it to an IPO before getting snapped up by Salesforce.com or some other suitor. </p>
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		<title>Smarterer, Senexx, &amp; Take the Interview: Some Talent Management News</title>
		<link>http://www.xconomy.com/boston/2012/02/09/smarterer-senexx-take-the-interview-some-talent-management-news/</link>
		<pubDate>Thu, 09 Feb 2012 15:42:14 +0000</pubDate>
		<dc:creator>Gregory T. Huang</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=178431</guid>
		<description><![CDATA[Today’s West Coast announcement that Oracle is buying human resources management firm Taleo for $1.9 billion—yes, billion—puts some Boston-area talent and recruiting startups in a new light. Unfortunately, one of them is no longer in Boston… —Take the Interview, the video-based recruiting startup and former Dogpatch Labs Cambridge resident, has relocated to New York City [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="132" src="http://www.xconomy.com/wordpress/wp-content/images/2011/12/StockBiz5-220x146.jpg" class="attachment-200x9999 wp-post-image" alt="stock biz 5" title="stock biz 5" /></div> 
		<strong>Gregory T. Huang</strong>
		<p>Today’s <a href="http://dealbook.nytimes.com/2012/02/09/oracle-to-buy-taleo-for-1-9-billion/">West Coast announcement</a> that Oracle is buying human resources management firm Taleo for $1.9 billion—yes, billion—puts some Boston-area talent and recruiting startups in a new light. Unfortunately, one of them is no longer in Boston…</p>
<p>—<a href="http://www.taketheinterview.com">Take the Interview</a>, the video-based recruiting startup and former Dogpatch Labs Cambridge resident, has relocated to New York City (SoHo to be more exact). It’s not a big surprise, as the company was part of the DreamIt Ventures startup program in New York last summer. Take the Interview, led by CEO Danielle Weinblatt, <a href="http://www.xconomy.com/boston/2011/09/09/take-the-interview-takes-in-775k-for-job-screening-via-video/">raised a seed funding round last September</a>.</p>
<p>—Boston-based <a href="http://www.smarterer.com">Smarterer</a>, a skills-test startup that’s trying to reinvent the resume, has hit a possible inflection point. According to <a href="http://smarterer.com/blog/2012/01/30/1250inoneweek/">co-founder Dave Balter</a>, the company had 800,000 skills questions answered online over the past year, but recently that figure increased by 250,000 in just five days. <a href="http://bostinno.com/2012/01/30/smarterer-hits-magic-button-grows-1250-in-one-week/">Chalk it up</a> to focusing on who wants to use the product and then who <em>has</em> to use the product (employers vs. job seekers). Smarterer is led by <a href="http://www.xconomy.com/boston/2011/06/14/60-seconds-with-smarterer-ceo-jennifer-fremont-smith/">CEO Jennifer Fremont-Smith</a>; the company raised a seed round last year.</p>
<p>—<a href="http://www.senexx.com">Senexx</a>, an expertise-management startup based in Cambridge, MA, and Israel, <a href="http://www.senexx.com/blog/why-did-we-collaborate-with-powerinbox/">has collaborated</a> with fellow Cambridge startup <a href="http://www.powerinbox.com">PowerInbox</a> to build a Web application that runs in people’s e-mail systems and helps them find expertise and share knowledge within their company or organization. This is an interesting partnership between a couple of early-stage startups trying to do big things in social enterprise apps, using e-mail as the platform.</p>
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		<title>Akamai Buys Blaze as Web Optimization Heats Up in Boston</title>
		<link>http://www.xconomy.com/boston/2012/02/08/akamai-buys-blaze-as-web-optimization-heats-up-in-boston/</link>
		<pubDate>Wed, 08 Feb 2012 18:28:36 +0000</pubDate>
		<dc:creator>Gregory T. Huang</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=178268</guid>
		<description><![CDATA[A young Canadian software startup with Boston investors is now part of a big Boston-area company. Ottawa-based Blaze Software has been acquired by Cambridge, MA-based Akamai (NASDAQ: AKAM) for an undisclosed cash sum. What’s interesting here is that Akamai, the Web content delivery and networking giant, is making a move into Web performance optimization—basically tackling [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="101" src="http://www.xconomy.com/wordpress/wp-content/images/2012/02/akamai-logo-220x112.jpg" class="attachment-200x9999 wp-post-image" alt="Akamai" title="Akamai" /></div> 
		<strong>Gregory T. Huang</strong>
		<p>A young Canadian software startup with Boston investors is now part of a big Boston-area company. Ottawa-based Blaze Software <a href="http://www.akamai.com/html/about/press/releases/2012/press_020812.html">has been acquired</a> by Cambridge, MA-based Akamai (NASDAQ: <a href="http://finance.yahoo.com/q?s=AKAM">AKAM</a>) for an undisclosed cash sum.</p>
<p>What’s interesting here is that Akamai, the Web content delivery and networking giant, is making a move into Web performance optimization—basically tackling Web performance at the browser level (what some call “front end”), rather than the network level. Akamai has been positioning itself as a one-stop provider of a secure platform for businesses to reach customers via the Web, mobile, and cloud. That approach also includes, among other things, speeding up Web and mobile applications, as evidenced by the company’s <a href="http://www.xconomy.com/boston/2011/12/22/akamai-to-buy-cotendo-for-268m/">recent acquisition of its California-based rival Cotendo</a> for $268 million.</p>
<p>Today’s deal is no doubt smaller than that, but it could be an important sign of things to come—especially around Boston. Blaze started in 2010, and its seed funding came from local investors CommonAngels and Boston Seed Capital. So why sell now?</p>
<p>“You always have a choice of how you want to grow the business,” says Chris Sheehan, managing director of CommonAngels. “It made a lot of sense for the guys to partner up with Akamai, who’s so strong in the [content delivery network] space. When I made the investment, [Web performance optimization] was just beginning. The timing was sooner than I expected. But in the last 12 months, this whole thing has really started to take off.” [<em>Disclosure: CommonAngels is an investor in Xconomy, and Sheehan is a board member at Xconomy</em>.]</p>
<p>Blaze’s approach is to optimize the code on Web pages so as to speed up the transmission of content and render pages faster on whatever device the customer is browsing on—PC, tablet, or smartphone. This is particularly useful for e-commerce and media sites, which tend to get gummed up by lots of different pieces of code loading on them. The company’s technology (and team) will be integrated into Akamai’s cloud platform, said Rick McConnell, executive vice president of products and development at Akamai, in a statement.</p>
<p>In <a href="http://www.xconomy.com/boston/2011/06/30/yottaa-and-sitespect-find-ways-to-make-money-by-making-websites-faster-more-targeted/">speeding up websites</a>, Blaze competes directly with Boston-based companies <a href="http://www.yottaa.com">Yottaa</a> (which is also in Boston Seed’s portfolio) and <a href="http://www.sitespect.com">SiteSpect</a>. Google’s team in Kendall Square also released a free tool for Web page optimization in the fall of 2010.</p>
<p>It’s not just about making websites faster, however. All of the above companies have been trying to combine Web optimization with business analytics so as to help businesses track things like sales and customer behavior more effectively. Now Akamai is firmly in the game, and we’ll see how that affects the competitive landscape.</p>
<p>“It’s going to make it a lot harder,” Sheehan says. “It puts a lot of pressure on the other startups.”</p>
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		<title>Brightcove, Radius, Synchroneuron, &amp; More Boston-Area Dealmakers</title>
		<link>http://www.xconomy.com/boston/2012/02/08/brightcove-radius-experiment-fund-more-boston-area-dealmakers/</link>
		<pubDate>Wed, 08 Feb 2012 05:01:39 +0000</pubDate>
		<dc:creator>Erin Kutz</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=178155</guid>
		<description><![CDATA[Plans for IPOs and venture funding dominated the New England deals news this week. —A new seed fund, backed by venture firm New Enterprise Associates and hosted by Harvard, came out of the woodwork last week. The Experiment Fund will invest up to $250,000 in seed funding in selected startups, with a focus on technologies [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="132" src="http://www.xconomy.com/wordpress/wp-content/images/2012/01/pile-of-cash-220x146.jpg" class="attachment-200x9999 wp-post-image" alt="pile-of-cash" title="pile-of-cash" /></div> 
		<strong>Erin Kutz</strong>
		<p>Plans for IPOs and venture funding dominated the New England deals news this week.</p>
<p>—A new seed fund, backed by venture firm New Enterprise Associates and hosted by Harvard, came out of the woodwork last week. The <a href="http://www.xconomy.com/boston/2012/01/31/harvard-experiment-fund-backed-by-nea-joins-crowded-investor-field/">Experiment Fund will invest up to $250,000 in seed funding in selected startups</a>, with a focus on technologies that come out of Cambridge, MA. The news broke just a few days ahead of Facebook—the one that got away—revealing its plans to go public.</p>
<p>—Radius Health, a Cambridge-based startup working on treatments for osteoporosis, filed paperwork indicating its plans to raise as much as <a href="http://www.xconomy.com/boston/2012/02/07/radius-health-seeks-86m-ipo/">$86 million in an initial public offering</a>.</p>
<p>—A PricewaterhouseCoopers and National Venture Capital Association <a href="http://www.xconomy.com/new-york/2012/02/07/life-sciences-vc-investing-up-in-dollar-value-down-in-deal-volume/">report shows a mixed picture for life sciences investing in 2011</a>, my colleague Arlene reported. Biotech companies raised $4.7 billion, showing a 22 percent increase over 2010, but the deal volume for the sector dropped 9 percent to 446 transactions. Medical devices companies also showed an increase in funding dollars but a drop in number of deals.</p>
<p>—Cambridge-based Brightcove set the price range of its initial public offering at $10 to $12 per share, according to an amended <a href="http://www.sec.gov/Archives/edgar/data/1313275/000119312512040155/d200370ds1a.htm">filing</a> with the SEC. The video hosting startup plans to sell 5 million shares, and give underwriters the option to purchase another 750,000 shares. Brightcove first filed paperwork last August indicating it intended to raise <a href="http://www.xconomy.com/boston/2011/08/24/brightcove-seeks-50m-ipo/">$50 million in an IPO</a>.</p>
<p>—Synchroneuron of Waltham, MA, <a href="http://www.businesswire.com/news/home/20120206006411/en/Synchroneuron-Completes-6-Million-Series-Financing-Fund">nabbed</a> $6 million in Series A funding from Morningside Technology Ventures. The startup is developing treatments for movement disorders such as tardive dyskinesia.</p>
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		<title>Candid Advice for Founders as Kinect Accelerator Deadline Hits</title>
		<link>http://www.xconomy.com/seattle/2012/02/07/kinect-accelerator-deadline/</link>
		<pubDate>Tue, 07 Feb 2012 19:26:49 +0000</pubDate>
		<dc:creator>Curt Woodward</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=178126</guid>
		<description><![CDATA[Long hours, breakneck deadlines, high stakes, and conflicting advice—it’s all part of the package when entrepreneurs submit a few months of their life to an incubator program in hopes of creating the next big thing. Not surprisingly, some groups crumble under the pressure, says TechStars Seattle director Andy Sack. “The number one risk facing your [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="132" src="http://www.xconomy.com/wordpress/wp-content/images/2011/12/KinectStars-220x146.jpg" class="attachment-200x9999 wp-post-image" alt="KinectStars" title="KinectStars" /></div> 
		<strong>Curt Woodward</strong>
		<p>Long hours, breakneck deadlines, high stakes, and conflicting advice—it’s all part of the package when entrepreneurs submit a few months of their life to an incubator program in hopes of creating the next big thing. Not surprisingly, some groups crumble under the pressure, says <a href="http://www.techstars.com/program/locations/seattle/" target="_blank">TechStars Seattle</a> director <a href="http://www.techstars.com/program/mentors/asack/" target="_blank">Andy Sack</a>.</p>
<p>“The number one risk facing your company—whatever your business is—is internal combustion. That means team breakdown,” Sack said last night at a preview of the <a href="http://www.microsoft.com/bizspark/kinectaccelerator/" target="_blank">Mirosoft Kinect Accelerator</a> program in Seattle.</p>
<p><a href="http://www.xconomy.com/seattle/2011/12/12/kinectstars-why-microsoft-drafted-techstars-to-target-startups/" target="_blank">Microsoft is partnering with TechStars for the three-month accelerator</a>, which will be housed in Microsoft offices in the South Lake Union neighborhood—right next to Amazon headquarters.</p>
<p>Teams that qualify for the program will be developing businesses that use the Kinect on the Xbox 360 video game console and the Windows operating system. They’ll get access to a star-studded cast of mentors, including people inside Microsoft who are pushing some of the boundaries of the Kinect device, and a $20,000 investment from TechStars in exchange for 6 percent of the company.</p>
<p>Applications are due by tomorrow (Feb. 8), and hundreds have already poured in, with ideas ranging from advertising and entertainment to healthcare, education, and even manufacturing. The final 10 proto-companies to make the accelerator will begin their work in Seattle on April 2.</p>
<p>Sack and 2011 TechStars Seattle alum <a href="http://www.linkedin.com/in/russellbenaroya" target="_blank">Russell Benaroya</a>, co-founder and CEO of <a href="https://everymove.org/" target="_blank">EveryMove</a>, were on hand to give possible accelerator applicants an idea of what’s required to thrive in a TechStars-style program. They didn’t pull any punches, describing an intense experience that doesn’t always end well.</p>
<p>“There is nowhere to hide when you are surrounded by nine other teams that are, while collaborateive, also competitive,” Benaroya said.</p>
<p>One unnamed team in the last TechStars Seattle group “blew up” on the first day, Benaroya said. Another, <a href="http://likebright.com/users/sign_in" target="_blank">LikeBright</a>, broke apart shortly after the program’s Demo Day in November and has regrouped with one of the original founders taking on a new technical partner, Sack said.</p>
<p>Even groups without significant internal conflicts can run through huge changes to their idea or approach at a dizzying pace, and face what Sack called “mentor whiplash” from getting opposing advice from seasoned entrepreneurs and investors helping out with the program.</p>
<p>It’s the entrepreneurs’ job, Sack said, to take all the criticism and advice, but make their own decision about the best path for their startup. That instantly <a href="http://news.cnet.com/8301-17938_105-57371451-1/romo-the-smartphone-robot-raises-$1.5m-seeks-world-domination/" target="_blank">reminded me of this recent story</a> about TechStars Seattle 2011 grad <a href="http://romotive.com/" target="_blank">Romotive</a>, which said a lot of mentors didn’t think their concept for a smartphone-driven toy robot would fly until a campaign on Kickstarter showed significant support for the idea.</p>
<p>But I don’t want to give the impression that their advice was all a huge buzzkill. It was candid advice for people considering taking the plunge into an intense experience that can hone their ideas into viable businesses. Seven of the 10 TechStars Seattle companies from last year have already raised financing, Sack said, with another apparently on its way. That includes Benaroya’s company EveryMove, an online platform where workers can earn rewards for healthy behavior—it’s raised $1.5 million so far, and is on track to make about $500,000 in revenue this year, he said.</p>
<p>“I guarantee you will put in more energy and effort—I don’t know if I’ll say more than you ever have in your life … but we are going to have fun while we work hard,” said Dave Malcolm, a former Microsoftie and TechStars mentor who is directing the Kinect Accelerator.</p>
<p>Here’s a short video of Microsoft’s <a href="http://www.linkedin.com/pub/jp-wollersheim/5/9a5/245" target="_blank">JP Wollersheim</a> showing off the Kinect hardware with Windows via the <a href="http://www.reallusion.com/iclone/iclone_mocap_device.aspx" target="_blank">iClone 3D animation software</a> from a company called Reallusion.</p>
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		<title>Rapid7′s Mike Tuchen on Cyber Espionage and Startup Lessons</title>
		<link>http://www.xconomy.com/boston/2012/02/06/rapid7s-mike-tuchen-on-cyber-espionage-and-startup-lessons/</link>
		<pubDate>Mon, 06 Feb 2012 17:51:21 +0000</pubDate>
		<dc:creator>Gregory T. Huang</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=177961</guid>
		<description><![CDATA[How are companies spying on each other these days? One of the surprising ways I’ve heard about recently is through the webcam in boardrooms. That’s right, apparently it’s easy to hack into some companies’ video conference systems, because they lie outside typical security measures. Companies sometimes set up video conferences so they can be accessed [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="25" src="http://www.xconomy.com/wordpress/wp-content/images/2012/02/rapid7-logo-220x28.jpg" class="attachment-200x9999 wp-post-image" alt="Rapid7" title="Rapid7" /></div> 
		<strong>Gregory T. Huang</strong>
		<p>How are companies spying on each other these days? One of the surprising ways I’ve heard about recently is through the webcam in boardrooms.</p>
<p>That’s right, apparently it’s easy to hack into some companies’ video conference systems, because they lie outside typical security measures. Companies sometimes set up video conferences so they can be accessed directly on the Internet—leaving the door open for eavesdroppers to listen in on meetings, or even remotely monitor a conference room via the camera.</p>
<p>One local software company is helping organizations <a href="http://www.rapid7.com/resources/webcast-boardroom.jsp">guard against this threat</a>—and many others. Boston-based <a href="http://www.rapid7.com">Rapid7</a> is one of the leaders in the growing cluster of IT security companies around town. Rapid7’s approach is complementary to firms like NitroSecurity (recently acquired by Intel/McAfee) and Q1 Labs (bought by IBM), which help organizations guard against security threats in their computer networks and systems.</p>
<p>What Rapid7 does is help organizations find security flaws throughout their IT infrastructure, and then test whether they’ve been corrected. To fuel its growth, the company <a href="http://www.xconomy.com/boston/2011/11/17/rapid7-roars-ahead-with-50m-for-security-software-expansion/">raised a $50 million Series C round from Technology Crossover Ventures</a> in November—one of the largest tech venture rounds in the Boston area lately. (Rapid7 has raised $59 million to date.)</p>
<p><a href="http://www.xconomy.com/boston/2012/02/06/rapid7s-mike-tuchen-on-cyber-espionage-and-startup-lessons/attachment/mike-tuchen/" rel="attachment wp-att-178007"><img src="http://www.xconomy.com/wordpress/wp-content/images/2012/02/Mike-Tuchen.jpg" alt="" title="Mike Tuchen" width="150" height="161" class="alignleft size-full wp-image-178007" /></a></p>
<p>“There’s a lot of cyber-espionage going on in business,” says Mike Tuchen, Rapid7’s CEO (see photo, left). The activity ranges from stealing sales plans, financial information, and intellectual property, to the aforementioned boardroom eavesdropping, he says. And, of course, it’s not just companies spying on each other; it’s governments and nation states as well, all trying to get their hands on everything from Citibank credit card numbers to the special sauce in Apple’s iPad design.</p>
<p>What’s a CEO to do? If you’re Mike Tuchen, you take a promising company and try to make it better. Tuchen joined Rapid7 as chief executive in 2008. (The company has been around since 2000.) Previously he worked at Microsoft as a group program manager and general manager of SQL server marketing. An engineer by training, he also worked at Sun Microsystems and co-founded Paramark, a dot-com-era online advertising startup.</p>
<p>When he arrived at Rapid7, brought in by Bain Capital Ventures (the firm’s original VC investor), Tuchen saw a company that had “a great engineering and sales team” but not much else. He says he didn’t have to tear up the company, just bring in some key additions: marketing, channel partners, new processes, and a broader product roadmap, including a more international market focus.</p>
<p>So far the effort seems to be paying off. The company has grown to about 240 employees (about half in Boston), and Tuchen says revenues<span class="read_more"> <a href="http://www.xconomy.com/boston/2012/02/06/rapid7s-mike-tuchen-on-cyber-espionage-and-startup-lessons/2/"> … Next Page »</a></span></p>
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		<title>Boston Startups: Get Aggressive in Working with Big Companies</title>
		<link>http://www.xconomy.com/boston/2012/02/03/boston-startups-get-aggressive-in-working-with-big-companies/</link>
		<pubDate>Fri, 03 Feb 2012 11:00:01 +0000</pubDate>
		<dc:creator>Robert DiLoreto</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=177502</guid>
		<description><![CDATA[Boston startups should be focusing more on creating strategic partnerships with big companies. An “if we build it, they will come” mindset appears to dominate the Boston startup scene. Too many startups also rely mostly on a pricing and plans revenue model combined with implementing the latest inside sales and marketing 2.0 tools to “get [...]]]></description>
			<content:encoded><![CDATA[ 
		 
		<strong>Robert DiLoreto</strong>
		<p>Boston startups should be focusing more on creating strategic partnerships with big companies.</p>
<p>An “if we build it, they will come” mindset appears to dominate the Boston startup scene. Too many startups also rely mostly on a pricing and plans revenue model combined with implementing the latest inside sales and marketing 2.0 tools to “get found” while driving demand. A complementary and proactive approach in targeting big companies for strategic partnerships is needed.</p>
<p>Wake up… Most big companies have realized that their current set of technology providers lack the innovation and speed to deliver new competitive solutions. There are new sets of problems that need to be solved that may not have existed even a few years ago. As a result, new innovation programs and budgets have been established, led by senior executives. Their motivation is to fund pilots with emerging technology providers that most times lead to a much larger transaction and partnership strategy.  Interesting areas include mobility, social, analytics, and cloud computing.</p>
<p>Take advantage of these customer-funded opportunities as these dollars may also complement your angel and VC funding efforts.  Plus, for those leveraging lean startup principles, incorporating a big company “voice” to validate your product development roadmap may commit them to buy additional products and enhancements in the future.</p>
<p>If big companies are approached correctly, senior executives leading innovation programs will make swift decisions. Unfortunately, there are major challenges I see within the startup community to take advantage of these budgets. These include:</p>
<p>• Little focus on proactively targeting big companies. Also, the startup team and their mentors may not possess the sales skills or experience to effectively connect with and relate to big-company senior executives.</p>
<p>• Boston startups are too focused on the product and technology. Big companies are also evaluating their ability to work and collaborate with the startup team. Chemistry is important to these executives.</p>
<p>• You are not the center of the universe. There may be additional value in extending and leveraging existing ecosystem investments.</p>
<p>What I am describing here is not an outdated sales process where the cost to acquire a customer is high and the sales cycles are very long.</p>
<p>Keep in mind that big companies would rather<span class="read_more"> <a href="http://www.xconomy.com/boston/2012/02/03/boston-startups-get-aggressive-in-working-with-big-companies/2/"> … Next Page »</a></span></p>
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		<title>7 Lessons from TechStars’ David Cohen on Building a Startup Culture</title>
		<link>http://www.xconomy.com/san-diego/2012/02/03/techstars-david-cohen-on-reviving-san-diegos-startup-culture/</link>
		<pubDate>Fri, 03 Feb 2012 07:40:21 +0000</pubDate>
		<dc:creator>Bruce V. Bigelow</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=177431</guid>
		<description><![CDATA[When it comes to tech startups—especially in Internet software and app development—San Diego has been adrift in the horse latitudes. That’s the term Spanish mariners had for the waters where the trade winds died out for days and even weeks at a time. Becalmed sailors desperate to gain some headway would heave their horses overboard [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="132" src="http://www.xconomy.com/wordpress/wp-content/images/2012/02/TechStars-CEO-David-Cohen-300x200-220x146.jpg" class="attachment-200x9999 wp-post-image" alt="TechStars CEO David Cohen 300x200" title="TechStars CEO David Cohen 300x200" /></div> 
		<strong>Bruce V. Bigelow</strong>
		<p>When it comes to tech startups—especially in Internet software and app development—San Diego has been adrift in the horse latitudes. That’s the term Spanish mariners had for the waters where the trade winds died out for days and even weeks at a time. Becalmed sailors desperate to gain some headway would heave their horses overboard to reach the New World.</p>
<p>It hasn’t reached that point yet in San Diego, but you would never know that software was once a thriving entrepreneurial community here. Even now, the software sector accounts for more than a third of San Diego’s private technology companies. <a href="http://www.xconomy.com/san-diego/2011/09/20/jason-mendelson-the-elvis-of-innovation-offers-some-lessons-for-san-diegos-tech-sector/?single_page=true">But as I’ve written previously,</a> it feels as if the local software companies speak different languages. In contrast to the flourishing tech hubs in Seattle, Boston, and New York—not to mention Silicon Valley—San Diego’s software scene is sleepy and indifferent.</p>
<p>Still, there are signs of a freshening breeze.</p>
<div id="attachment_177446" class="wp-caption alignleft" style="width: 310px"><img class="size-large wp-image-177446" title="David Cohen at UCSD" src="http://www.xconomy.com/wordpress/wp-content/images/2012/02/David-Cohen-at-UCSD-300x182.jpg" alt="" width="300" height="182" /><p class="wp-caption-text">David Cohen last week at UC San Diego</p></div>
<p>Scores of new seed-stage startups have begun to emerge throughout the region, including a dozen that just moved into the new <a href="http://www.xconomy.com/san-diego/2012/02/01/san-diegos-new-downtown-incubator-opens-doors-to-internet-startups/">EvoNexus incubator in downtown San Diego.</a> These emerging companies are led by young entrepreneurs who view San Diego’s innovation establishment as old-school and irrelevant. They are turning out instead for informal “hackathons” and “meetups.” They tell me they’re yearning for real mentoring by real tech entrepreneurs, and for access to real tech investors who are really investing.</p>
<p>Last week, more than 200 people turned out to hear David Cohen talk at U.C. San Diego about <a href="http://www.techstars.com/">TechStars</a>, the early stage fund and accelerator program for Internet startups that he co-founded with three partners in Boulder, CO, six years ago. Cohen is the CEO, and by any measure, the startup program has been wildly successful.</p>
<p>TechStars enrolled its first 10 Internet startups in 2007, providing as much as $18,000 in seed funding and an intense, three-month mentorship program for each company in exchange for a 6 percent stake. Since then, TechStars has expanded to<span class="read_more"> <a href="http://www.xconomy.com/san-diego/2012/02/03/techstars-david-cohen-on-reviving-san-diegos-startup-culture/2/"> … Next Page »</a></span></p>
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		<title>FaceCash Founder Claims New Regulation is Unconstitutional</title>
		<link>http://www.xconomy.com/san-francisco/2012/02/02/facecash-founder-claims-new-financial-regulation-is-unconstitutional/</link>
		<pubDate>Thu, 02 Feb 2012 18:14:40 +0000</pubDate>
		<dc:creator>Elise Craig</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=177364</guid>
		<description><![CDATA[For months, Aaron Greenspan, the founder of the now-defunct mobile payments service FaceCash, has been getting deeper into a legal battle with the State of California over the way it regulates money transfers. And he thinks the implications of his fight go well beyond his startup. According to an open letter Greenspan wrote to Governor [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="132" src="http://www.xconomy.com/wordpress/wp-content/images/2012/02/greenspan-facecash-e1328206033521-220x146.jpg" class="attachment-200x9999 wp-post-image" alt="Aaron Greenspan" title="Aaron Greenspan" /></div> 
		<strong>Elise Craig</strong>
		<p>For months, Aaron Greenspan, the founder of the now-defunct mobile payments service <a href="http://www.facecash.com">FaceCash</a>, has been getting deeper into a legal battle with the State of California over the way it regulates money transfers. And he thinks the implications of his fight go well beyond his startup.</p>
<p>According to an open letter Greenspan wrote to Governor Jerry Brown, a new financial regulation enacted in the state last year “makes it nearly impossible for new companies to offer disruptive products and services. By virtue of the fact that Silicon Valley is in California, this means that innovation in the payments sector in this country has more or less stopped.” In November, Greenspan filed a civil complaint against the State of California, claiming that the new law, called the <a href="ftp://leginfo.public.ca.gov/pub/09-10/bill/asm/ab_2751-2800/ab_2789_cfa_20100628_154447_sen_comm.html">Money Transmission Act</a>, is unconstitutional because it attempts to regulate interstate commerce, and because the burden of the law outweigh the benefits. Greenspan also claims that arbitrary enforcement of the law violates the 14th Amendment.</p>
<p>Greenspan, 28, founded his company with the aim of changing the traditional payment model, creating a system that allowed merchants to <a href="http://www.xconomy.com/san-francisco/2011/02/22/facecashs-aaron-greenspan-is-out-to-kill-plastic-with-mobile-payment-system/">accept payments by scanning barcodes off of shoppers’ phones</a>. The bar codes were linked to bank accounts and worked like debit cards, eliminating interchange fees that merchants pay credit card companies (FaceCash charged its own 1.5 percent fee). They also provided a measure of security for consumers, whose photos popped up with their bar codes.</p>
<p>But as Greenspan was getting pilot vendors and users on board in Silicon Valley, the state enacted the MTA, which requires that companies that work as domestic money transmitters within California obtain a license to operate. Under the new legislation, these companies are required to have a minimum net worth of $500,000, as well as bonds or securities on deposit of at least $500,000 or 50 percent of daily outstanding payments, whichever amount is greater. On top of that, companies like FaceCash that receive money to transmit have to have securities of $250,000.</p>
<p>Before the MTA, only companies that provided international money transfers needed to abide by the deposit requirement, and there was no net worth requirement</p>
<p>After seeing news about the change on the Internet, Greenspan set up an appointment with the state Department of Financial Institutions (DFI) to obtain a license so that he could comply with the law by the time it went into effect on July 1, 2011. Since he met the $500,000 net worth requirement—and could afford the bonding requirements—he was unconcerned.</p>
<p>But the meeting did not go well.  Greenspan says he soon found that to ensure smooth sailing for his license application, he had to have more than $500,000 on hand. The problem was that the DFI couldn’t tell him exactly how much more—even though he had provided audited financial statements to the state before the meeting.</p>
<p>“It was a pretty epic disaster,” Greenspan says.  “From his point of view I was undercapitalized, from mine I was fine, but I didn’t know the number they needed. It clearly didn’t matter what I told them, they still were not able to provide an answer.”</p>
<p>Following through with an application that might fail would cost Greenspan a $5,000 application fee, but it could also affect his ability to get licenses in other states, he says. If he moved on to apply in say, Pennsylvania, he would have to explain why he failed to get a license in California.</p>
<p>“It’s like car insurance,” Greenspan says. “It’s an important factor.”</p>
<p>Not only that, Greenspan also claims the department warned him that if he continued operating in other states where he already had licenses—Idaho and Alabama—he could face jail time in California for operating without a license. But the law was so new, they weren’t sure.</p>
<p>Greenspan wasn’t about to take chances. The day before the law was set to take effect, he <a href="http://www.xconomy.com/san-francisco/2011/06/29/facecash-shuts-down-in-ca/">shut down his operations</a>, laying off a full-time programmer and six contractors.</p>
<p>The regulatory troubles have been particularly devastating for Greenspan, who was self-funding the company. The 28-year-old entrepreneur is a longtime programmer who created a precursor to Facebook at Harvard—a Web service he called <span class="read_more"> <a href="http://www.xconomy.com/san-francisco/2012/02/02/facecash-founder-claims-new-financial-regulation-is-unconstitutional/2/"> … Next Page »</a></span></p>
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		<title>Flagship Ventures Plans to Open Michigan Office</title>
		<link>http://www.xconomy.com/detroit/2012/02/01/flagship-ventures-plans-to-open-michigan-office/</link>
		<pubDate>Wed, 01 Feb 2012 16:30:29 +0000</pubDate>
		<dc:creator>Sarah Schmid</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=177222</guid>
		<description><![CDATA[Cambridge, MA-based Flagship Ventures, a $900 million fund known for its successes with companies such as Accuri Cytometers and Acceleron Pharma, is planning to open an office in Michigan in the next six months, says Sean O’Donnell, VP at Credit Suisse’s Michigan office. The move comes after Venture Michigan Fund II (VMF II), a fund-of-fund which is [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="132" src="http://www.xconomy.com/wordpress/wp-content/images/2011/12/StockBiz4-220x146.jpg" class="attachment-200x9999 wp-post-image" alt="stock biz 4" title="stock biz 4" /></div> 
		<strong>Sarah Schmid</strong>
		<p>Cambridge, MA-based <a href="http://www.xconomy.com/boston/2012/01/11/flagship-closes-new-270m-fund-for-healthcare-and-cleantech-ventures/">Flagship Ventures</a>, a $900 million fund known for its successes with companies such as Accuri Cytometers and <a href="http://www.xconomy.com/boston/2011/12/23/acceleron-adds-30m-from-partner-celgene-and-existing-investors/">Acceleron Pharma</a>, is planning to open an office in Michigan in the next six months, says Sean O’Donnell, VP at Credit Suisse’s Michigan office.</p>
<p>The move comes after <a href="http://www.venturemichigan.com/index2.htm">Venture Michigan Fund II</a> (VMF II), a fund-of-fund which is managed by Credit Suisse, made a $15 million investment commitment in Flagship Ventures Fund IV, which invests in early-stage companies. As part of the agreement, Flagship will invest that $15 million in Michigan companies. Flagship has already <a href="http://www.xconomy.com/detroit/2011/03/30/accuri-exit-showers-michigan-with-a-lot-of-love/">found success in local companies</a> with Accuri Cytometers, which is based on technology spun out of the University of Michigan.</p>
<p>“Flagship Ventures is a much larger fund than is typically involved in our program,” O’Donnell says. “We hope they’ll exceed that amount.”</p>
<p>The Venture Michigan Fund II was established in February 2011. Like the first Venture Michigan Fund, VMF II exists to primarily invest in early- and seed-stage Michigan companies. VMF II has $120 million in capital to invest in funds that target high-growth and emerging industries. The commitment to Flagship was the fourth investment it has made.</p>
<p>And what can we expect Flagship to invest in? O’Donnell admitted that Michigan continues to feel the effects of a difficult national fundraising environment, though he says there is actually an increased amount of capital available to Michigan companies compared to years past thanks to programs like VMF II. He pointed to the success of homegrown entities like <a href="http://www.xconomy.com/detroit/2011/09/08/arboretum-closes-third-fund-with-140-million/">Arboretum Ventures </a>and <a href="http://www.bd.com/geneohm/english/handylab/">HandyLab</a> as helping to persuade investors that Michigan is a viable place to invest.</p>
<p>O’Donnell also says that, though Michigan’s life science sector will remain robust, he predicts movement away from therapeutics and devices in favor of anything that saves money. Where he expects to see increased investment is in the IT sector, particularly in software development, mobile apps, and social media, and the reason is simple: Those kinds of companies are cheap to start.</p>
<p>“I feel Michigan is on the right track,” O’Donnell says. “We’re always going to have gaps, but good deals will still be able to find capital.”</p>
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		<title>Apperian, Fiksu, Mobiquity, &amp; Paydiant Join Mobile Madness Lineup</title>
		<link>http://www.xconomy.com/boston/2012/02/01/apperian-fiksu-mobiquity-paydiant-join-mobile-madness-lineup/</link>
		<pubDate>Wed, 01 Feb 2012 12:00:29 +0000</pubDate>
		<dc:creator>Gregory T. Huang</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=177136</guid>
		<description><![CDATA[Here’s a quick update on the agenda for Mobile Madness 2012: Total Mobility, the annual half-day mobile conference we are organizing here at Xconomy Boston. The event is taking place on the afternoon of March 14 at Microsoft NERD in Cambridge, MA. We are looking forward to a packed house and some outstanding talks, discussions, [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="132" src="http://www.xconomy.com/wordpress/wp-content/images/2012/01/BOS_March14_300x200_banner_v1-220x146.jpg" class="attachment-200x9999 wp-post-image" alt="Mobile Madness 2012: Total Mobility" title="Mobile Madness 2012: Total Mobility" /></div> 
		<strong>Gregory T. Huang</strong>
		<p>Here’s a quick update on the agenda for <a href="http://www.xconomy.com/boston/2012/01/19/xconomy-forum-mobile-madness-2012%E2%80%94total-mobility/">Mobile Madness 2012: Total Mobility</a>, the annual half-day mobile conference we are organizing here at Xconomy Boston. The event is taking place on the afternoon of March 14 at Microsoft NERD in Cambridge, MA. We are looking forward to a packed house and some outstanding talks, discussions, and networking.</p>
<p>I’m pleased to announce a few more startup participants:</p>
<p>—<a href="http://www.apperian.com">Apperian</a> founder and chief strategy officer Chuck Goldman will join us for a discussion of mobile business strategies, along with <a href="http://www.mobiquity.com">Mobiquity</a> founder and CEO Bill Seibel. Goldman is a former Apple exec who leads Apperian’s strategic and business development efforts in enterprise mobile apps. Seibel, for his part, was a founding partner at Cambridge Technology Partners and went on to lead ZEFER, Demantra, and Gumball; he currently leads Mobiquity’s efforts to help businesses develop mobile strategies.</p>
<p>—<a href="http://www.fiksu.com">Fiksu</a> CEO Micah Adler joins us to talk about his company’s approach to marketing mobile apps. My colleague Erin <a href="http://www.xconomy.com/boston/2011/12/13/fiksu-releases-service-to-make-paid-mobile-apps-free-for-consumers/">recently wrote about Fiksu’s consumer-facing service</a>, which lets people try out apps from various brands and stores for free.</p>
<p>—<a href="http://www.paydiant.com">Paydiant</a> co-founder Chris Gardner will be on hand to discuss his vision for the future of the mobile wallet—banking, shopping, and e-commerce via your smartphone.</p>
<p>Other confirmed speakers include Jason Jacobs of RunKeeper, Chris Lynch from Vertica/HP, Chuck Kane from One Laptop Per Child, and Seth Priebatsch from SCVNGR. We’ll also have a special panel of Boston’s “mobile mafia,” including Lars Albright (Quattro Wireless, Session M); Mike Baker (Enpocket, DataXu); Tom Burgess (Third Screen Media, Linkable Networks); Jeff Glass (m-Qube, Bain Capital Ventures); and Ryan Moore (GrandBanks Capital investor in Enpocket, Where, and Nexage, now with Atlas Venture).</p>
<p>There are more announcements to come, and I will be posting the detailed agenda soon, so stay tuned. Meantime, you can still <a href="http://xconomyforum47.eventbrite.com/">grab the early bird rate if you register today</a>.</p>
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		<title>Avila, iRobot, Verastem, Illume, &amp; More Boston Deal News</title>
		<link>http://www.xconomy.com/boston/2012/02/01/avila-irobot-verastem-illume-more-from-the-boston-deal-news/</link>
		<pubDate>Wed, 01 Feb 2012 05:01:10 +0000</pubDate>
		<dc:creator>Erin Kutz</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=177056</guid>
		<description><![CDATA[This week’s deal news covered a breadth of sectors: biotech, medical devices, mobile applications, software, and robotics. Not to mention a major venture capital fund raise. —Waltham, MA-based drugmaker Avila Therapeutics was bought by New Jersey-based Celgene (NASDAQ: CELG) for $350 million, with as much as another $575 million available in milestones. Avila is a [...]]]></description>
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		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="132" src="http://www.xconomy.com/wordpress/wp-content/images/2011/11/StockRoundup1-220x146.jpg" class="attachment-200x9999 wp-post-image" alt="stock roundup 1" title="stock roundup 1" /></div> 
		<strong>Erin Kutz</strong>
		<p>This week’s deal news covered a breadth of sectors: biotech, medical devices, mobile applications, software, and robotics. Not to mention a major venture capital fund raise.</p>
<p>—Waltham, MA-based drugmaker Avila Therapeutics was bought by New Jersey-based Celgene (NASDAQ: <a href="http://finance.yahoo.com/q?s=CELG">CELG</a>) for <a href="http://www.xconomy.com/boston/2012/01/26/celgene-buys-avila-for-350m-gaining-promising-covalent-drugs/">$350 million, with as much as another $575 million available in milestones</a>. Avila is a maker of “covalent” drugs that are designed to shut down the activity of disease-causing proteins for a prolonged period of time.</p>
<p>—Verastem, a young Cambridge, MA-based biotech working on drugs targeting cancer stem cells,<a href="http://www.xconomy.com/boston/2012/01/26/verastem-bucks-the-trend-raises-55m-in-ipo/"> completed its initial public offering</a>, led by UBS and Leerink Swann. The IPO (5.5 million shares sold at $10 apiece) represented a strong showing among investors, as Verastem originally indicated it planned to sell 4.5 million shares priced between $9 and $11 each. The underwriters have a 30-day option to buy another 825,000 shares.</p>
<p>—Burlington, MA-based ConforMIS, a maker of knee implant systems, <a href="http://www.xconomy.com/boston/2012/01/30/conformis-adds-89m-to-expand-sales-manufacturing-technology/">raised $89 million in a Series E funding from private equity investors and government investment funds abroad</a>. The company said it will put the money toward sales, manufacturing, and expansion of its technology.</p>
<p>—Co3 Systems, a maker of data loss management software, <a href="https://www.co3sys.com/node/57">received</a> new funding from Fairhaven Capital. The Cambridge, MA-based startup said it will put the money (whose sum was undisclosed) toward sales, marketing, and engineering.</p>
<p>—Malborough, MA-based medical device startup Navilyst Medical will be <a href="http://globenewswire.com/newsroom/news.html?d=244231">acquired</a> by Albany, NY-based AngioDynamics (NASDAQ: <a href="http://finance.yahoo.com/q?s=ANGO">ANGO</a>) in a transaction valued at $372 million, based on the company’s $14.20 per share closing stock price Monday. Navilyst, which focuses on <span class="read_more"> <a href="http://www.xconomy.com/boston/2012/02/01/avila-irobot-verastem-illume-more-from-the-boston-deal-news/2/"> … Next Page »</a></span></p>
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		<title>StockTwits Expands Services Through Alliance, Hints of More to Come</title>
		<link>http://www.xconomy.com/san-diego/2012/01/31/stocktwits-expands-services-through-alliance-hints-of-more-to-come/</link>
		<pubDate>Tue, 31 Jan 2012 13:00:46 +0000</pubDate>
		<dc:creator>Bruce V. Bigelow</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=176989</guid>
		<description><![CDATA[San Diego’s StockTwits is developing a bit of a Canadian accent, eh, through a partnership being announced today with Toronto-based Q4 Web Systems, which provides online investor relations services for publicly traded companies throughout North America. StockTwits is an online social media network that enables traders and shareholders to share their market insights, ideas, charts, [...]]]></description>
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		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="132" src="http://www.xconomy.com/wordpress/wp-content/images/2012/01/StockTwits-COO-Francis-Costello-220x146.jpg" class="attachment-200x9999 wp-post-image" alt="StockTwits COO Francis Costello" title="StockTwits COO Francis Costello" /></div> 
		<strong>Bruce V. Bigelow</strong>
		<p>San Diego’s StockTwits is developing a bit of a Canadian accent, eh, through a partnership being announced today with Toronto-based Q4 Web Systems, which provides online investor relations services for publicly traded companies throughout North America.</p>
<p>StockTwits is an online social media network that enables traders and shareholders to share their market insights, ideas, charts, and news in real time via Twitter. The startup structures financial and investor-related information from its Twitter feed by stock, user, reputation, and other criteria. StockTwits also enables users to save the stocks they follow to their own portfolios and to limit the comments tweeted about each stock to trusted sources.</p>
<p>As <a href="http://www.xconomy.com/san-diego/2011/08/17/san-diegos-stock-twits-aims-its-social-media-tweets-at-the-wall-street-people-who-matter/">I reported last summer</a>, the four-year-old startup has determined that its chief source of revenue also lies with the investor relations and public relations units of publicly traded companies.</p>
<p>By introducing a ticker tag symbol for publicly traded stocks, $(ticker), StockTwits makes it possible for public companies to sign up for a higher level of StockTwits’ Web service and to “claim” their stock tickers. Once claimed, a company’s IR and PR teams can use the ticker tag to distribute corporate information over the Web in real time.</p>
<p>By partnering with Q4, StockTwits plans to integrate its services with the subscription-based services that Q4 provides its corporate customers. Q4 says its website services include more than 30 IR “best practices” modules that help companies properly provide information and other services to investors and shareholders.</p>
<p>“We’re working with them to make it easier for people to use both of our products,” says Francis Costello, StockTwits’ chief operating officer. He tells me StockTwits has more<span class="read_more"> <a href="http://www.xconomy.com/san-diego/2012/01/31/stocktwits-expands-services-through-alliance-hints-of-more-to-come/2/"> … Next Page »</a></span></p>
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		<title>Sigma Partners Leads $10M Venture Round in San Diego’s MOGL</title>
		<link>http://www.xconomy.com/san-diego/2012/01/31/sigma-partners-leads-10m-venture-round-in-san-diegos-mogl/</link>
		<pubDate>Tue, 31 Jan 2012 08:00:47 +0000</pubDate>
		<dc:creator>Bruce V. Bigelow</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=176999</guid>
		<description><![CDATA[San Diego’s MOGL, a Web-based customer loyalty and rewards program for restaurants and bars, says it has raised $10 million in venture funding to fuel its expansion into San Francisco, New York, and other markets. The Menlo Park, CA, office of Sigma Partners led the Series B round, which was joined by San Diego’s Avalon [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="133" src="http://www.xconomy.com/wordpress/wp-content/images/2012/01/MOGL-startup-team-220x147.jpg" class="attachment-200x9999 wp-post-image" alt="MOGL startup team" title="MOGL startup team" /></div> 
		<strong>Bruce V. Bigelow</strong>
		<p>San Diego’s <a href="http://www.mogl.com/">MOGL</a>, a Web-based customer loyalty and rewards program for restaurants and bars, says it has raised $10 million in venture funding to fuel its expansion into San Francisco, New York, and other markets.</p>
<p>The Menlo Park, CA, office of Sigma Partners led the Series B round, which was joined by San Diego’s Avalon Ventures and Austin, TX-based Austin Ventures. That brings total funding for MOGL to $12.4 million, according to a statement from the company. Entrepreneurs Jon Carder, Jarrod Cuzens, and Jeff Federman started MOGL in 2010.</p>
<p>The Internet startup offers its customers multiple incentives for returning to member restaurants and bars, using a mixture of technology, games, and psychology. The incentives include a 10 percent cash back each time a customer returns to eat at participating restaurants. A contest  offers monthly cash prizes to the top three most-frequent customers at each locale. Customers also can automatically donate a meal to someone in need every time they spend $20.</p>
<div id="attachment_177004" class="wp-caption alignleft" style="width: 310px"><img class="size-large wp-image-177004" title="MOGL Web Homepage2" src="http://www.xconomy.com/wordpress/wp-content/images/2012/01/MOGL-Web-Homepage2-300x468.png" alt="" width="300" height="468" /><p class="wp-caption-text">MOGL Homepage Screenshot</p></div>
<p>MOGL says it provides customer analytics and return-on-investment data for participating bars and eateries. In a statement from the company, Sigma partner Peter Solvik says, “The MOGL team has generated an explosive response from both consumers and restaurant partners, while effectively positioning itself as the most innovative loyalty platform of its kind.”</p>
<p>Since it was launched last April, MOGL has signed up nearly 350 Southern California-based eateries and bars, donated more than 27,000 meals to Feeding America, and has rewarded its members with more than $350,000 in cash back to date.</p>
<p>The company also offers a location-based mobile app for iPhone and Android, so MOGL members can easily locate participating restaurants while on the go. The mobile apps also help customers track their cash rewards and jackpot opportunities, as well as the number of meals donated in their name.</p>
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		<title>San Diego Tech Roundup: Qualcomm, TechStars, Apps Challenge &amp; More</title>
		<link>http://www.xconomy.com/san-diego/2012/01/30/san-diego-tech-roundup-qualcomm-techstars-apps-challenge-more/</link>
		<pubDate>Mon, 30 Jan 2012 18:01:55 +0000</pubDate>
		<dc:creator>Bruce V. Bigelow</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=176879</guid>
		<description><![CDATA[—Peter Clarke of EE Times reported that San Diego’s Qualcomm (NASDAQ: QCOM) has acquired Andover, MA-based Pixtronix, a startup founded in 2005 to develop Microelectromechanical systems (MEMS) display technology. Qualcomm, which confirmed the deal with EE Times but provided no details or press release about the deal, reportedly spent between $175 million and $200 million [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="133" src="http://www.xconomy.com/wordpress/wp-content/images/2012/01/San-Diego-skyline-300x200-stock-Depositphotos-Yuri-Konovalov-220x147.jpg" class="attachment-200x9999 wp-post-image" alt="San Diego skyline" title="San Diego skyline" /></div> 
		<strong>Bruce V. Bigelow</strong>
		<p>—Peter Clarke of EE Times <a href="http://www.eetimes.com/electronics-news/4235298/Qualcomm-buys-MEMS-display-startup">reported</a> that San Diego’s <strong>Qualcomm</strong> (NASDAQ: <a href="http://finance.yahoo.com/q?s=QCOM">QCOM</a>) has acquired Andover, MA-based Pixtronix, a startup founded in 2005 to develop Microelectromechanical systems (MEMS) display technology. Qualcomm, which confirmed the deal with EE Times but provided no details or press release about the deal, reportedly spent between $175 million and $200 million for Pixtronix. The Massachusetts company founded by Nesbitt Hagood raised more than $53 million in venture funding, athough the Pixtronix technology has not yet been introduced to the market. Qualcomm has spent years working to refine its own MEMS-based display technology—known as Mirasol.</p>
<p>—More than 200 entrepreneurs turned out to hear TechStars founder and CEO David Cohen talk about the startup accelerator program he helped to launch in Boulder, CO, in 2007. Cohen told the rapt audience during a <a href="http://www.meetup.com/SanDiego-Tech-Founders/">San Diego Tech Founders</a> meetup that the Internet software community in Boulder “is just totally on fire” compared to five years ago. This was the night after Cohen met with local tech leaders to discuss the steps that helped boost the entrepreneurial ecosystem in the Colorado college town. <strong>Xconomy San Diego</strong> arranged the dinner discussion, and I plan to have more about our conversation later this week.</p>
<p>—Meteorologist <a href="http://www.xconomy.com/san-diego/2012/01/25/earthrisk-figures-odds-in-long-range-forecasts-of-extreme-weather/">Stephen Bennett and investor John Plavan founded San Diego’s EarthRisk Technologies</a> in mid-2010 with the idea of creating predictive analytics technology that could extend the range of weather long-term forecasts from two weeks to 30 or 40 days. They are now providing their Web-based technology to commodities and energy-trading firms on a subscription-basis. Bennett told me the core business at <strong>EarthRisk Technologies</strong> is focusing on extreme weather events—heat waves, frigid cold snaps, and storms because extreme events are the ones with the highest impact.</p>
<p>—Mark Heesen of the National Venture Capital Association gave a good-news, bad-news presentation to the <strong>San Diego Venture Group</strong> last week. Among the interesting bright spots: <a href="http://www.xconomy.com/national/2012/01/27/2012-venture-outlook-some-bright-spots-and-some-gloom/">Corporate venture capital is growing and San Diego-based Qualcomm now ranks as the nation’s second-largest corporate venture outfit.</a> The bad news? U.S. VC firms invested $28 billion in startups last year, but only<span class="read_more"> <a href="http://www.xconomy.com/san-diego/2012/01/30/san-diego-tech-roundup-qualcomm-techstars-apps-challenge-more/2/"> … Next Page »</a></span></p>
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		<title>Akamai to Zipcar: A Snapshot of 10 Public Tech Companies in Boston</title>
		<link>http://www.xconomy.com/boston/2012/01/30/akamai-to-zipcar-a-snapshot-of-10-public-tech-companies-in-boston/</link>
		<pubDate>Mon, 30 Jan 2012 15:07:13 +0000</pubDate>
		<dc:creator>Gregory T. Huang</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=176836</guid>
		<description><![CDATA[As we wind down the first month of 2012, I thought I’d take the pulse of some of the bigger technology companies around town. In addition to tracking startups and entrepreneurship, this is an important measure of the health and well-being of the Boston tech community. So here’s a list of 10 well-known public companies, [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="132" src="http://www.xconomy.com/wordpress/wp-content/images/2011/12/StockBiz6-220x146.jpg" class="attachment-200x9999 wp-post-image" alt="stock biz 6" title="stock biz 6" /></div> 
		<strong>Gregory T. Huang</strong>
		<p>As we wind down the first month of 2012, I thought I’d take the pulse of some of the bigger technology companies around town. In addition to tracking startups and entrepreneurship, this is an important measure of the health and well-being of the Boston tech community.</p>
<p>So here’s a list of 10 well-known public companies, their stock price (as of Friday’s close), most recent financials, and other tidbits. Not comprehensive, of course. But of these firms, you might be surprised whose stock is the highest right now. </p>
<p>Most of these companies will announce their end-of-year financials in the next two weeks…</p>
<p><a href="http://www.akamai.com">Akamai</a> (NASDAQ: <a href="http://finance.yahoo.com/q?s=AKAM">AKAM</a>)<br />
<strong>Stock price</strong>: $32.01<br />
<strong>2011 stats</strong>: Q3 profit of $63M on $282M in revenue; coming off $1B+ revenue in 2010.<br />
<strong>Recent news</strong>: The company has <a href="http://www.xconomy.com/boston/2011/12/22/akamai-to-buy-cotendo-for-268m/">acquired rival Cotendo</a> and is positioning itself as a platform for businesses to reach customers via Web, mobile, and cloud.<br />
<strong>Big question</strong>: Why doesn’t Akamai own the cloud (like Amazon)?</p>
<p><a href="http://www.carbonite.com">Carbonite</a> (NASDAQ: <a href="http://finance.yahoo.com/q?s=CARB">CARB</a>)<br />
<strong>Stock price</strong>: $10.30<br />
<strong>2011 stats</strong>: Q3 revenue of $15.9M (net loss of $7.4M); will announce full-year stats on Feb. 9.<br />
<strong>Recent news</strong>: Coming off <a href="http://www.xconomy.com/boston/2011/08/10/carbonite-expected-to-go-through-with-smaller-ipo-venture-investors-see-upside/">its IPO in August</a>, Carbonite is adjusting to life as a public company.<br />
<strong>Big question</strong>: Is online backup a big enough growth market?</p>
<p><a href="http://www.constantcontact.com">Constant Contact</a> (NASDAQ: <a href="http://finance.yahoo.com/q?s=CTCT">CTCT</a>)<br />
<strong>Stock price</strong>: $25.11<br />
<strong>2011 stats</strong>: Q3 revenue of $54.3M ($5.4M profit); full-year stats coming Feb. 2.<br />
<strong>Recent news</strong>: Constant Contact is moving into mobile/social rewards programs with its <a href="http://www.xconomy.com/boston/2012/01/19/constant-contact-buys-cardstar-moves-into-mobile-loyalty-tech/">acquisitions</a> of CardStar and Bantam Networks.<br />
<strong>Big question</strong>: Can it make a full transition from e-mail to broader online marketing?</p>
<p><a href="http://www.emc.com">EMC</a> (NYSE: <a href="http://finance.yahoo.com/q?s=EMC">EMC</a>)<br />
<strong>Stock price</strong>: $25.83<br />
<strong>2011 stats</strong>: Full-year revenue of $20B ($3.4B profit), showing record growth.<br />
<strong>Recent news</strong>: CEO and chairman Joe Tucci isn’t stepping down this year as planned. (Pat Gelsinger is rumored to be his successor.)<br />
<strong>Big question</strong>: What is the ultimate future of EMC? In storage, big data, and cloud computing, as EMC goes, so will Massachusetts.</p>
<p><a href="http://www.irobot.com">iRobot</a> (NASDAQ: <a href="http://finance.yahoo.com/q?s=IRBT">IRBT</a>)<br />
<strong>Stock price</strong>: $32.88<br />
<strong>2011 stats</strong>: Q3 revenue of $120.4M ($14.1M profit)<br />
<strong>Recent news</strong>: iRobot <a href="http://www.xconomy.com/boston/2011/10/25/irobot-lays-off-about-55-staff-in-advance-of-q3-earnings-report/">laid off</a> 8 percent of its staff in October but continues to grow.<br />
<strong>Big question</strong>: Will consumer robotics ever really take off?</p>
<p><a href="http://www.logmein.com">LogMeIn</a> (NASDAQ: <a href="http://finance.yahoo.com/q?s=LOGM">LOGM</a>)<br />
<strong>Stock price</strong>: $41.51<br />
<strong>2011 stats</strong>: Q3 revenues of $31M ($4.4M profit); full-year stats coming Feb. 15.<br />
<strong>Recent news</strong>: LogMeIn has been <a href="http://www.xconomy.com/boston/2012/01/09/logmein-buys-bold-software-for-16-5m-expands-in-customer-care/">expanding</a> to new devices, markets, and geographies.<br />
<strong>Big question</strong>: Is this still a lifestyle business?</p>
<p><a href="http://www.monster.com">Monster.com</a> (NYSE: <a href="http://finance.yahoo.com/q?s=MWW">MWW</a>)<br />
<strong>Stock price</strong>: $7.35<br />
<strong>2011 stats</strong>: $46M profit on roughly $1B revenue, compared to a $9M loss in 2010.<br />
<strong>Recent news</strong>: Monster Worldwide <a href="http://www.xconomy.com/boston/2012/01/26/monster-slashes-400-jobs-restructures-for-profitability/">had layoffs and is restructuring</a> as it continues to expand globally and move into social/mobile technologies.<br />
<strong>Big question</strong>: Is there a better job site out there?</p>
<p><a href="http://www.nuance.com">Nuance</a> (NASDAQ: <a href="http://finance.yahoo.com/q?s=NUAN">NUAN</a>)<br />
<strong>Stock price</strong>: $27.91<br />
<strong>2011 stats</strong>: Q3 revenue of $400M, and $1.4B revenue for the fiscal year ($38.2M profit).<br />
<strong>Recent news</strong>: Nuance <a href="http://www.xconomy.com/boston/2011/12/21/nuances-vlingo-purchase-seen-as-survival-move-against-apple-google/">acquired rival Vlingo</a> in mobile speech recognition; mobile/consumer and healthcare continue to be its biggest markets.<br />
<strong>Big question</strong>: Can it compete with the big boys (Apple, Google)?</p>
<p><a href="http://www.tripadvisor.com">TripAdvisor</a> (NASDAQ: <a href="http://finance.yahoo.com/q?s=TRIP">TRIP</a>)<br />
<strong>Stock price</strong>: $31.24<br />
<strong>2011 stats</strong>: $3B+ market cap. Year-end stats coming Feb. 8. (2010 revenue of $486M.)<br />
<strong>Recent news</strong>: After <a href="http://www.xconomy.com/boston/2011/12/23/tripadvisor-five-things-we-learned-from-ceo-stephen-kaufer/">spinning out of Expedia last month</a>, TripAdvisor is New England’s biggest consumer Web company.<br />
<strong>Big question</strong>: Will it outcompete Google and others in travel search and content?</p>
<p><a href="http://www.zipcar.com">Zipcar</a> (NASDAQ: <a href="http://finance.yahoo.com/q?s=ZIP">ZIP</a>)<br />
<strong>Stock price</strong>: $16.14<br />
<strong>2011 stats</strong>: Small profit in Q3 on $68M revenue. Full-year revenue expected to be 240M+ with net loss in $10M range (tune in Feb. 14).<br />
<strong>Recent news</strong>: Coming off <a href="http://www.xconomy.com/boston/2011/04/14/zipcar%E2%80%99s-174m-ipo-and-what-it-means-to-the-boston-tech-scene-some-reactions/">its IPO last spring</a>, Zipcar has been expanding carefully in Europe and on U.S. college campuses.<br />
<strong>Big question</strong>: Can it reduce costs enough to make a real profit?</p>
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		<title>Tableau’s 10th Year: CEO Christian Chabot Remembers the Lean Years</title>
		<link>http://www.xconomy.com/seattle/2012/01/27/tableaus-10th-year/</link>
		<pubDate>Fri, 27 Jan 2012 21:40:20 +0000</pubDate>
		<dc:creator>Curt Woodward</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=176696</guid>
		<description><![CDATA[Earlier this week, Seattle’s Tableau Software announced a big jump in annual sales and major hiring plans—something that’s becoming almost routine for those watching the Stanford-bred data-analysis software company’s growth. Now entering its tenth year, Tableau recently opened a London office and has started to expand into the Asia-Pacific region. By the end of the [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="132" src="http://www.xconomy.com/wordpress/wp-content/images/2012/01/Tableau-220x146.jpg" class="attachment-200x9999 wp-post-image" alt="Tableau" title="Tableau" /></div> 
		<strong>Curt Woodward</strong>
		<p>Earlier this week, Seattle’s Tableau Software announced a <a href="http://www.xconomy.com/seattle/2012/01/23/tableau-add-300/" target="_blank">big jump in annual sales and major hiring plans</a>—something that’s becoming <a href="http://www.xconomy.com/seattle/2010/10/15/tableau-reports-record-growth/" target="_blank">almost</a> <a href="http://www.xconomy.com/seattle/2011/01/31/tableau-doubles-sales-hiring-150/" target="_blank">routine</a> for those watching the Stanford-bred data-analysis software company’s growth.</p>
<p>Now entering its tenth year, Tableau recently opened a London office and has started to expand into the Asia-Pacific region. By the end of the year, Tableau’s data-visualization software should be available in nearly a half-dozen more languages, from Portuguese to Korean.</p>
<p>And, after years of offering its products as downloadable software, Tableau is now working on a transition to the software-as-a-service model that has become so prevalent in the industry—its first stab at such a product was Tableau Public, a free-to-use version aimed at journalists, students, and other new categories of users outside of the enterprise customers who traditionally use what’s called business intelligence software.</p>
<p>With revenue bookings of about $72 million in 2011, up some 94 percent from a year earlier, Tableau could be on its way to becoming one of the next generation of publicly traded tech companies from Seattle. “Tableau’s intention as part of its business plan is to be a big, independent, global, publicly traded company. I mean, there’s no doubt about that. This company is not for sale,” CEO and co-founder Christian Chabot says.</p>
<div id="attachment_95073" class="wp-caption alignright" style="width: 135px"><a rel="attachment wp-att-95073" href="http://www.xconomy.com/seattle/2010/07/27/tableau-doubles-revenue-by-making-data-more-visual-more-fun/attachment/cchabot/" target="_blank"><img class="size-full wp-image-95073 " title="Christian Chabot" src="http://www.xconomy.com/wordpress/wp-content/images/2010/07/CChabot.jpg" alt="" width="125" height="187" /></a><p class="wp-caption-text">Tableau CEO Christian Chabot</p></div>
<p>But it wasn’t always going gangbusters. In the early years, before big shifts in the ways businesses purchased and used data software, there were some pretty lonely sales calls for the young company. Here’s a story from Chabot that explains how he was banging his head against the wall with an innovative product that was getting started just a little bit ahead of its time—and why sticking with it is so important for entrepreneurs.</p>
<p>“When we started, I would walk into rooms at companies and universities and government agencies—and nonprofits, too, by the way … the same thing would happen in all of them.</p>
<p>“We would finally work ourselves up to a big pitch meeting—one where you did more than open the door, you got all the decision-makers in a room. And the IT guys are there, and the business guys are there, and the CIO’s in the back of the room with his arms crossed with a sour look on his face—I’ve done these meetings so many times!</p>
<p>“And in ’03, ’04, ’05 when I did that meeting, I would stand up in the front of the room and, being the entrepreneurial company, the disruptor company that we are, we would make the following bold claim to try and get people’s attention and try to get them to think different.</p>
<p>“I would say, ‘The technologies you guys are using today to access and understand your data—those technologies are heavy, complicated, inflexible, slow-moving, and expensive. And Tableau can change that for you.’ And in those years, when I made that statement, it didn’t go very well. I would be escorted from the building, so to speak. It just didn’t stick.</p>
<p>“You would not believe what happens when you do that today. When I do that exact same meeting today—exact same line, exact same crowd, exact same room size—and I make the exact same statement, the room is nodding. You know what I mean? I can literally see the sea change that’s occurred.</p>
<p>“And it’s not a Groupon, where it happened overnight. Over the course of those five years, sensibilities changed right underneath us.</p>
<p>“As a startup story, it’s hopefully inspirational for people out there laboring. Because when we founded the company, people did not want to hear our message. We believed it. We just knew it felt good and we were excited about what we’d invented.</p>
<p>“But, boy, when the market sensibilities change under you as you’re working and laboring and they change to your advantage—wow, does that feel good.”</p>
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		<title>2012 Venture Outlook: Some Bright Spots and Some Gloom</title>
		<link>http://www.xconomy.com/national/2012/01/27/2012-venture-outlook-some-bright-spots-and-some-gloom/</link>
		<pubDate>Fri, 27 Jan 2012 13:01:10 +0000</pubDate>
		<dc:creator>Bruce V. Bigelow</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=176503</guid>
		<description><![CDATA[It’s that outlook time of year, and Mark Heesen, president of the National Venture Capital Association (NVCA), was in San Diego earlier this week, talking about the 2012 outlook for venture capital. Today he’ll make a similar presentation to the New Jersey Technology Council. Next week,  John Taylor, the NVCA’s director of research is set [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="135" src="http://www.xconomy.com/wordpress/wp-content/images/2012/01/Dollar-Chart-300x200-220x149.jpg" class="attachment-200x9999 wp-post-image" alt="Dollar Chart 300x200" title="Dollar Chart 300x200" /></div> 
		<strong>Bruce V. Bigelow</strong>
		<p>It’s that outlook time of year, and Mark Heesen, president of the National Venture Capital Association (NVCA), was in San Diego earlier this week, talking about the 2012 outlook for venture capital. Today he’ll make a similar presentation to the New Jersey Technology Council. Next week,  John Taylor, the NVCA’s director of research is set to talk in Florida about the 2012 outlook.</p>
<p>Heesen began his presentation in San Diego by saying, “Be prepared for a roller coaster ride here, because that’s where we’ve been for the past year—and that’s where we’re going.”</p>
<p>In a conversation with Xconomy yesterday, Heesen talked about some of the broader trends he’s charting throughout the United States. Here are some of the takeaways from our talk, and from Heesen’s presentation in San Diego:</p>
<p>—The VC industry continues to contract. Venture capital investments in U.S. startups peaked in 2000, when VCs sank $99 billion into emerging companies of all kinds. There were 1,022 venture capital firms at that time, and they were collectively managing $220 billion worth of invested capital. In 2010, VCs invested more than $20 billion into startups of all kinds. The number of VCs had plunged by almost 55 percent—to 462 VC firms with $177 million under management.</p>
<p>—VCs are raising more capital from their limited partners, but it isn’t enough to sustain current investment levels. In 2011, U.S. venture firms raised a total of $18 billion. That was up significantly from the $14 billion that VCs raised in 2010—but it falls $10 billion short of covering the $28 billion that VC firms invested in 2011. As a result, Heesen says he expects venture investments in U.S. technology and life sciences companies to decline in 2012.</p>
<p>—A handful of VC firms accounted for <span class="read_more"> <a href="http://www.xconomy.com/national/2012/01/27/2012-venture-outlook-some-bright-spots-and-some-gloom/2/"> … Next Page »</a></span></p>
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		<title>Not Your Grandfather’s War</title>
		<link>http://www.xconomy.com/boston/2012/01/26/not-your-grandfathers-war/</link>
		<pubDate>Thu, 26 Jan 2012 17:07:59 +0000</pubDate>
		<dc:creator>Peter George</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=176370</guid>
		<description><![CDATA[War really is going out of style. At least that’s what Joshua Goldstein, professor emeritus of international relations at American University, and Steven Pinker, a psychology professor at Harvard wrote in a New York Times op-ed piece last month. Throughout the editorial, Goldstein and Pinker dissect the meaning of “war” today, its various categorizations, and [...]]]></description>
			<content:encoded><![CDATA[ 
		 
		<strong>Peter George</strong>
		<p>War really is going out of style.</p>
<p>At least that’s what Joshua Goldstein, professor emeritus of international relations at American University, and Steven Pinker, a psychology professor at Harvard <a href="http://www.nytimes.com/2011/12/18/opinion/sunday/war-really-is-going-out-of-style.html?_r=1">wrote in a <em>New York Times</em> op-ed piece</a> last month.</p>
<p>Throughout the editorial, Goldstein and Pinker dissect the meaning of “war” today, its various categorizations, and the reasoning behind their sentiment that war has become passé. Among other rationales, the piece cites a lack of monetary gain as a key contributor, as the financial cost of war overshadows any acceptable gain:</p>
<p><em>“For centuries, wars reallocated huge territories, as empires were agglomerated or dismantled and states wiped off the map. But since shortly after World War II, virtually no borders have changed by force, and no member of the United Nations has disappeared through conquest.”</em></p>
<p>But is war really going out of style, or is the way it’s fought being changed?</p>
<p>As I <a href="http://www.threatgeek.com/2011/11/prepping-for-world-cyber-war-iii.html">wrote in a recent <em>Threat Geek</em> post</a>, war is being redefined, not replaced. The battle for land in previous times has now translated into a fight over intellectual property, with nation states attempting to steal from each other using advanced, targeted cyber attacks. It’s not that war is passé, it’s that the landscape has changed. Land is no longer the primary motivator in global conflict, as the value of intellectual property has become, in many ways, priceless—just think of what China would pay for Pfizer’s next groundbreaking drug before it hits the open market.</p>
<p>Instead of bullets on battlefields, wars are being fought with keyboards over networks at a fraction of the price.</p>
<p>And it makes sense, doesn’t it? Why risk billions of dollars engaging in combat with a nation when you could steal their most valuable assets with the click of a mouse? Why thrust your country into global negative light, when you could be a faceless enemy attacking from thousands of miles away?</p>
<p>The perception that the United States has not been attacked by a foreign government since Pearl Harbor is false. Thousands of times each day, nation states like China and Russia are engaging in cyber warfare, trying to deploy advanced persistent threats (APTs) over American networks to gain access to our most crucial information. The United States has always been upfront in flexing its military muscle as a deterrent against potential threats, but when it comes to our capabilities in a cyber war, we have been secretive.</p>
<p>
 Maybe that’s about to change.</p>
<p>Recently, four-star General James Cartwright (a retired vice chairman of the Joint Chiefs of Staff) <a href="http://www.reuters.com/article/2011/11/06/us-cyber-cartwright-idUSTRE7A514C20111106">went on record</a> as saying the United States needs to be more upfront about its cyber capabilities.</p>
<p>“You can’t have something that’s a secret be a deterrent. Because if you don’t know it’s there, it doesn’t scare you,” said General Cartwright.</p>
<p>It’s hard to argue with his logic of letting the world know of our offensive capabilities or employing a strong defense as a way to defeat cyber attacks. If a country is going to take a shot at U.S. interests, they are going to get hit back. Hard.</p>
<p>This is where <a href="http://www.fidelissecurity.com">Fidelis Security Systems</a> and several other security companies can help to deal with these types of advanced persistent threats on a daily basis. In a way, network security companies are becoming the defense contractors of the future. What Raytheon and Lockheed-Martin were to the aerospace industry throughout the 1980s, has now been transferred to our shoulders. We can’t win the war for you, but we can equip you with the best weapons to help fight in the cyber war.</p>
<p>General Cartwright estimated that it could probably take hackers two to five years before they had access to disable a large percentage of the banking industry or the U.S. electrical grid. Even a smaller attack could undermine confidence in financial markets. It would appear to me that these threats are cyberspace’s version of the Cuban missile crisis.</p>
<p>Doesn’t sound like war is going anywhere, does it?</p>
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		<title>Yahoo Challenges Apple with a Cocktail of Mobile Publishing Tools</title>
		<link>http://www.xconomy.com/san-francisco/2012/01/26/yahoo-challenges-apple-with-a-cocktail-of-mobile-publishing-tools/</link>
		<pubDate>Thu, 26 Jan 2012 16:43:35 +0000</pubDate>
		<dc:creator>Wade Roush</dc:creator>
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		<guid isPermaLink="false">http://www.xconomy.com/?p=176350</guid>
		<description><![CDATA[This is a story about what goes on under the hood of your smartphone or tablet device. It’s also about Yahoo, the troubled Santa Clara-CA based advertising and information giant. But Yahoo doesn’t make a single mobile gadget of its own. So what’s the connection? It turns out that Yahoo (NASDAQ: YHOO) has ambitious plans [...]]]></description>
			<content:encoded><![CDATA[ 
		<div style="float:right;margin: 0px 0 5px 15px;"><img width="200" height="129" src="http://www.xconomy.com/wordpress/wp-content/images/2012/01/yahoo-cocktails-220x142.png" class="attachment-200x9999 wp-post-image" alt="Yahoo Cocktails" title="Yahoo Cocktails" /></div> 
		<strong>Wade Roush</strong>
		<p>This is a story about what goes on under the hood of your smartphone or tablet device. It’s also about <a href="http://www.yahoo.com">Yahoo</a>, the troubled Santa Clara-CA based advertising and information giant. But Yahoo doesn’t make a single mobile gadget of its own. So what’s the connection?</p>
<p>It turns out that Yahoo (NASDAQ: <a href="http://finance.yahoo.com/q?s=YHOO">YHOO</a>) has ambitious plans to help publishers get more efficient about how they push content out to mobile devices. Specifically, Yahoo wants to become the new middleman of the mobile publishing world, giving media companies software that they could use to reach users of iPhones, Android devices, Windows phones, and other gadgets without having to bow to the programming approaches favored by their powerful makers—namely Apple, Google, and Microsoft.</p>
<p>To show how the system might work, Yahoo launched a fancy personalized news app back in November called <a href="http://itunes.apple.com/us/app/livestand-from-yahoo!/id469314404?mt=8">Livestand</a>. The app lets you select feeds from Yahoo partners like Forbes and ABC News and browse their stories on customized, magazine-like pages. It’s full of nifty user-interface elements like a 3D sideways-scrolling publication gallery. So far Livestand only runs on the Apple iPad, and at first glance it’s pretty similar to Flipboard, Zite, Google Currents, and a number of other social news reader apps. But Livestand’s true importance is as a demonstration of what’s coming. The unique and potentially revolutionary thing about the app is its software design: it may look and act like a native iOS app, but it’s mostly written in Javascript and HTML5, the languages of the Web.</p>
<p><br class="spacer_" /></p>
<div id="attachment_176354" class="wp-caption alignleft" style="width: 230px"><a rel="attachment wp-att-176354" href="http://www.xconomy.com/san-francisco/2012/01/26/yahoo-challenges-apple-with-a-cocktail-of-mobile-publishing-tools/attachment/111128-bruno-fernandez-ruiz-5x7/"><img class="size-medium wp-image-176354" title="Bruno Fernandez-Ruiz" src="http://www.xconomy.com/wordpress/wp-content/images/2012/01/111128-Bruno-Fernandez-Ruiz-5x7-220x308.jpg" alt="" width="220" height="308" /></a><p class="wp-caption-text">Bruno Fernandez-Ruiz</p></div>
<p><br class="spacer_" /></p>
<p>How Yahoo pulled this off, and what it could mean for content owners who don’t want to put all their eggs in Apple’s basket—or Google’s, or Microsoft’s—was the focus of a long Xconomy interview last week with Bruno Fernandez-Ruiz, chief architect for Yahoo’s platform technology group in Sunnyvale, CA. I’d heard Fernandez-Ruiz speak before about how Yahoo is betting on HTML5—the next-generation version of the markup language underlying all Web pages—as an antidote to overreliance on proprietary operating systems like Apple’s iOS. “If you only work in iOS you are bound to the rules of iTunes,” he said at a December  talk in San Francisco. “Publishers want pixel-precise, ‘Cupertino-like’ experiences—and we can do that, but also make layouts fluid,” he said.</p>
<p>I wanted to know more about exactly how Yahoo can do this, so I invited Fernandez-Ruiz to my office and quizzed him about the state of mobile software architecture, the role of the Platform Technology Group inside Yahoo, and the true significance of Livestand. The story he told will be eye-opening for anyone who was under the impression that the future of mobile apps is in Apple and Google’s hands alone. Those two companies may control the lion’s share of the smartphone market at the moment, but if Yahoo goes through with plans to share the tools behind Livestand with outside developers, it could help push the siloed mobile-app world back in the direction of the open Web, where no single company is able to dictate how online software and services should work.</p>
<p>The first thing you need to understand about Yahoo’s publishing vision is that it’s coming from the Platform Technology Group. This is the same part of the company that created and then open-sourced key technologies that are now part of the Web’s infrastructure, such as Hadoop, which allows companies to run big, distributed software systems, and YUI, a library of JavaScript tools for building rich Internet applications. Yahoo built many of these tools as part of an effort that began more than half a decade ago to reduce what Fernandez-Ruiz calls a “technical debt.” The company was weighed down by all of the separate technologies its engineers had built to support services like Yahoo Music and Yahoo Movies, and it needed a central platform. “There was a realization around that time that we had to switch the company from being vertical to being horizontal, and start creating reusable technology that we could deploy across the whole place,” he says. “That is how Hadoop got started, for example.”</p>
<p>Technologies created by the Platform Technology Group, such as Yahoo’s Content Optimization and Relevance Engine (C.O.R.E.), also help the company and its partners tailor content to appeal to specific users based on their demographics. Fernandez-Ruiz says click-throughs increased 300 percent after Yahoo applied C.O.R.E. to <span class="read_more"> <a href="http://www.xconomy.com/san-francisco/2012/01/26/yahoo-challenges-apple-with-a-cocktail-of-mobile-publishing-tools/2/"> … Next Page »</a></span></p>
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