Report: Marketfish Adds $4.5M

5/16/11

Marketfish, a Seattle startup that provides email marketing services for businesses, has raised another $4.5 million in venture capital from Javelin Ventures and Rustic Canyon, according to GeekWire. Marketfish’s product gives marketing clients the ability to dial up specific criteria for the people on its email blasts—targeting by profession, size of family, income, and location, for example. The company says there are “200 million records in the Marketfish platform database, and 250 different ways to filter them.” Marketfish is led by founder and CEO Dave Scott, who has worked in marketing for Intermec, PeopleSoft, and others.

Curt Woodward is a senior editor for Xconomy based in Boston. Email: cwoodward@xconomy.com Follow @

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