Voyager Adds Funding for Placecast
Seattle-based venture firm Voyager Capital has participated in a $3 million follow-on financing for Placecast, a San Francisco-based mobile marketing startup. Existing investors Quatrex Capital and Onset Ventures also participated in the funding, which is an add-on to the $5 million Series B round the company announced last November. Placecast, also known as 1020, is a location-based advertising platform that combines data across Web, mobile, e-mail, and Wi-Fi to increase the relevance of ads for publishers and advertisers. Voyager’s Enrique Godreau talked about 1020’s mobile ad platform in an interview with Xconomy in 2008.