AdReady Powers Yahoo Display Ads
Gregory T. Huang6/22/09
Seattle-based AdReady has teamed up with Yahoo (NASDAQ: YHOO) to deliver self-serve display advertising for the Sunnyvale, CA-based Internet giant. Financial terms of the partnership were not announced. The pilot program is designed to help small and medium-sized businesses reach their audiences on Yahoo (and its partner sites), which has 165 million users in the U.S., with locally targeted display ads.
Gregory T. Huang is Xconomy's National IT Editor and the Editor of Xconomy Boston. You can e-mail him at gthuang@xconomy.com, call him at 617-252-7323, or follow him on Twitter at @gthuang.
