Real Estate, Online Advertising, Partnerships

Zillow Launches Ad Network With Newspapers

Gregory T. Huang 9/8/08

Seattle-based Zillow, a real-estate website, announced today it is launching the country’s largest online real-estate ad network, together with 11 major newspaper companies (282 papers). The network is an extension of last fall’s newspaper partnership that allows local real-estate classified advertisers to buy ads on Zillow.com. The partners include Hearst Newspapers, publisher of the Seattle P-I and San Francisco Chronicle.