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	<title>Comments on: UW TechTransfer&#8217;s Linden Rhoads Aiming to Nurture More Startups, Entice More VCs to Look at UW&#8217;s Research Cupboard</title>
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	<link>http://www.xconomy.com/seattle/2008/08/27/uw-techtransfers-linden-rhoads-aiming-to-nurture-more-startups-entice-more-vcs-to-look-at-uws-research-cupboard/</link>
	<description>Business + Technology in the Exponential Economy</description>
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		<title>By: UW TechTransfer’s new leader begins building bridges &#124; Technology Transfer Tactics</title>
		<link>http://www.xconomy.com/seattle/2008/08/27/uw-techtransfers-linden-rhoads-aiming-to-nurture-more-startups-entice-more-vcs-to-look-at-uws-research-cupboard/comment-page-1/#comment-27411</link>
		<dc:creator>UW TechTransfer’s new leader begins building bridges &#124; Technology Transfer Tactics</dc:creator>
		<pubDate>Wed, 03 Sep 2008 14:43:16 +0000</pubDate>
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		<description>[...] Tech Transfer E-News has documented a series of problems related to the University of Washington tech transfer operations, most surrounding the school&#8217;s reputation for impenetrable bureaucracy and haughty protectiveness of its IP when dealing with potential licensees. But Linden Rhoads, the high-tech entrepreneur who took the helm at UW TechTransfer on August 14, is on a mission to change those perceptions. Rhoads has been busy in her first two weeks on the job. First on her calendar are meetings with all of the Northwest&#8217;s VCs. When that&#8217;s done, she plans to make the rounds at the regular Monday portfolio meetings with VCs in the San Francisco Bay Area. She&#8217;s spreading the word that the UW&#8217;s doors are open. &#8220;I want the reputation of the University of Washington to be that we&#8217;re excited about doing business with the investment community,&#8221; she said. Rhoads has also been seeking input from contacts made at her previous posts with ChiliSoft, Singingfish.com, and AdRelevance. In addition, she&#8217;s been meeting with leaders in the local life sciences community, and brushing up on the massive collection of innovations in UW&#8217;s research cupboard. Roads is also organizing evening symposia to bring VCs together with UW researchers who have projects with commercial potential. And, she&#8217;s assigning some of her staff of 50 to focus more on mentoring, motivating, and even &#8220;inspiring&#8221; faculty members to build companies around their ideas. That&#8217;s just one tactic aimed at changing the university&#8217;s culture from fear of reprisal to risk-taking and entrepreneurism. &#8220;Nothing is as helpful in getting people to be entrepreneurial as success stories. It inspires people. But in entrepreneurship, there is risk. Failure is a big part of entrepreneurship. There has to be a culture that not only gets excited about things that take off, but also things that were worthy enough that they attracted talented management and venture dollars, but didn&#8217;t work out. If they were worthy enough to attract that, it&#8217;s an achievement. You can&#8217;t start companies with a fear of failing,&#8221; Rhoads observed. Her bottom line goal for UW TechTransfer? &#8220;I don&#8217;t want people to invent something that never ends up seeing the light of day,&#8221; she says. &#8220;We don&#8217;t want to leave opportunities on the table.&#8221; Go to: Xconomy [...]</description>
		<content:encoded><![CDATA[<p>[...] Tech Transfer E-News has documented a series of problems related to the University of Washington tech transfer operations, most surrounding the school&#8217;s reputation for impenetrable bureaucracy and haughty protectiveness of its IP when dealing with potential licensees. But Linden Rhoads, the high-tech entrepreneur who took the helm at UW TechTransfer on August 14, is on a mission to change those perceptions. Rhoads has been busy in her first two weeks on the job. First on her calendar are meetings with all of the Northwest&#8217;s VCs. When that&#8217;s done, she plans to make the rounds at the regular Monday portfolio meetings with VCs in the San Francisco Bay Area. She&#8217;s spreading the word that the UW&#8217;s doors are open. &#8220;I want the reputation of the University of Washington to be that we&#8217;re excited about doing business with the investment community,&#8221; she said. Rhoads has also been seeking input from contacts made at her previous posts with ChiliSoft, Singingfish.com, and AdRelevance. In addition, she&#8217;s been meeting with leaders in the local life sciences community, and brushing up on the massive collection of innovations in UW&#8217;s research cupboard. Roads is also organizing evening symposia to bring VCs together with UW researchers who have projects with commercial potential. And, she&#8217;s assigning some of her staff of 50 to focus more on mentoring, motivating, and even &#8220;inspiring&#8221; faculty members to build companies around their ideas. That&#8217;s just one tactic aimed at changing the university&#8217;s culture from fear of reprisal to risk-taking and entrepreneurism. &#8220;Nothing is as helpful in getting people to be entrepreneurial as success stories. It inspires people. But in entrepreneurship, there is risk. Failure is a big part of entrepreneurship. There has to be a culture that not only gets excited about things that take off, but also things that were worthy enough that they attracted talented management and venture dollars, but didn&#8217;t work out. If they were worthy enough to attract that, it&#8217;s an achievement. You can&#8217;t start companies with a fear of failing,&#8221; Rhoads observed. Her bottom line goal for UW TechTransfer? &#8220;I don&#8217;t want people to invent something that never ends up seeing the light of day,&#8221; she says. &#8220;We don&#8217;t want to leave opportunities on the table.&#8221; Go to: Xconomy [...]</p>
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		<title>By: David Miller</title>
		<link>http://www.xconomy.com/seattle/2008/08/27/uw-techtransfers-linden-rhoads-aiming-to-nurture-more-startups-entice-more-vcs-to-look-at-uws-research-cupboard/comment-page-1/#comment-27009</link>
		<dc:creator>David Miller</dc:creator>
		<pubDate>Wed, 27 Aug 2008 18:41:46 +0000</pubDate>
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		<description>At least the first step is being take to get out and meet the community affected by UW&#039;s backwards views on tech transfer. Count me among the first to cheer if Ms. Rhoads can turn the culture there around. She certainly has her work cut out for her.</description>
		<content:encoded><![CDATA[<p>At least the first step is being take to get out and meet the community affected by UW&#8217;s backwards views on tech transfer. Count me among the first to cheer if Ms. Rhoads can turn the culture there around. She certainly has her work cut out for her.</p>
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