Say Media Buys Remodelista

8/9/11Follow @wroush

Continuing its strategy of rolling up niche publishing sites into a vertical media network, San Francisco-based Say Media said today that it has acquired Remodelista, a group blog and “sourcebook” on interior design and remodeling. “Remodelista has done an incredible job aligning its brand with clean, timeless and sophisticated style,” Say Media CEO Matt Sanchez said in a statement. “Their editors have established strong relationships with their readers and often use their own homes as laboratories for ideas and inspiration. In short, Remodelista is the epitome of what we look for when we acquire or partner with a new media property: passionate editors with a strong point of view and a vibrant community.” Financial terms of the acquisition were not disclosed.

Wade Roush is a contributing editor at Xconomy. Follow @wroush