San Diego Tech Roundup: Flud, Verve, and a “Swiss Cheese” Job Market

3/26/12Follow @bvbigelow

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stage later this week at “The Rock Stars of Innovation Summit.” Quantified health might be described as “big data meets big biology.” As director of the California Institute for Telecommunications and Information Technology, Smarr understands the computational requirements needed to use genomics, proteomics, and metabolomics to track patient health in unprecedented detail.

Avalon Ventures founder Kevin Kinsella says Zynga already was cash-flow positive by the time the game developer closed its Series A venture round. Kinsella offered his thoughts about Zynga and other investment gems during a gathering of current and former MIT students last week at the Computer History Museum in Mountain View, CA. Avalon partner Rich Levandov led the firm’s $5.3 million investment in Zynga, which yielded about $340 million in Zynga’s December IPO.

Verve Wireless has found plenty of business in developing a Web-based platform that regional newspaper publishers and broadcasters can use to provide news and serve ads to their customers’ mobile devices. Now the startup, which is based in Encinitas, CA, and Washington DC, is helping educate its media customers to understand the paradoxical market. Why paradoxical? Verve’s chief marketing officer says people spend 23 percent of their time on mobile devices, yet mobile gets only about 1 percent of total spending on media advertising.

Flud co-founder and CEO Bobby Ghoshal talked with Sarah about the app developer’s “do-over.” Flud, which is based in San Diego and Detroit, pulled its news aggregating app for Android after a month and a half of user complaints and critical reviews. After reaching out to Google, Ghoshal said Flud overhauled its Android app.

Bruce V. Bigelow is the editor of Xconomy San Diego. You can e-mail him at bbigelow@xconomy.com or call (619) 669-8788 Follow @bvbigelow

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