Scentsa Media Gets Series A Funding
San Diego’s Huntington Capital Fund II has made a Series A preferred investment in Carlsbad, CA’s Crescent House Publishing, which operates Scentsa, the technology software and services platform focused on fragrances and perfumes, and the Scentsa Media Networks. Partner Tim Bubnack says Huntington is not disclosing the size of the deal, which is at the lower end of the firm’s $1 million-to-$6 million deal range. The company, which we profiled last year, plans to use the funding to deploy high-definition LCD digital media screens in Barnes & Noble College bookstores. The company plans to provide live, high-definition media streams designed specifically for college students.