MojoPages Case Study: Building a Viral Marketing Machine

10/21/09
6 pm – 8 pm
The Salk Institute, 10010 N. Torrey Pines Rd., 92037

After an unhappy consumer experience, Jon Carder began thinking that the Internet offered an opportunity to create an online community where people could share their knowledge and experiences of local businesses. He founded MojoPages as the next generation of online yellow page services by combining a social network with a business search engine. A panel of experts organized by the San Diego MIT Enterprise Forum will lend their perspective on his business model and strategy. Registration begins at 5 p.m., or register online here.