Performance Horizon Group Secures $3,100,000 New Financing

  • Feed Type
  • Date
    7/18/2012
  • Company Name
    Performance Horizon Group
  • Mailing Address
    55th and 6th New York, NY 10019
  • Company Description
    Providing powerful insight into online performance marketing is at the heart of Performance Horizon Group (PHG). The founding team at PHG have over 50 years’ experience within the online performance marketing space, having founded the buy.at affiliate network and chaired the IAB Affiliate Marketing Council between them.
  • Website
    http://www.performancehorizon.com
  • Transaction Type
    Venture Equity
  • Transaction Amount
    $3,100,000
  • Transaction Round
    Undisclosed
  • Proceeds Purposes
    The funding, which brings the total raised to more than $5 million, will enable PHG to invest in ongoing technology innovation and hire the key regional executives required to become the number one software and service provider in the $8 billion-a-year global affiliate marketing channel.
  • M&A Terms
  • Venture Investor
    Greycroft Partners
  • Venture Investor
    DN Capital

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