ContextWeb Acquires Datran Media for Undisclosed Sum

  • Feed Type
  • Date
    9/22/2011
  • Company Name
    Datran Media
  • Mailing Address
    345 Hudson Street 5th Floor New York, NY 10014
  • Company Description
    Datran Media is a leading digital marketing technology company that helps advertisers, agencies and publishers identify, engage and retain ideal audiences across all digital media channels, including social, mobile, the web and email.
  • Website
    http://www.datranmedia.com
  • Transaction Type
    M&A
  • Transaction Amount
    Undisclosed
  • Transaction Round
  • Proceeds Purposes
  • M&A Terms
    Datran Media and CONTEXTWEB today announced that they have merged to create PulsePoint, a new digital media technology company committed to helping marketers and publishers gain greater audience transparency and deeper engagement across digital channels at unprecedented scale.

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