Social Shopping Sites Storm NYC, Offering Everything From Indian Goods to Makeup

4/21/11Follow @arleneweintraub

On Monday, I wrote about three new websites that are part of a plethora of online fashion-based startups in New York City. A Forrester analyst described the phenomenon using the dreaded “B” word: “bubble.”

Here’s a list of all the companies I’ve found in NYC. Let me know if I missed any, and if you think this is a trend with staying power.

Gilt Groupe
This pioneer of online flash sales—limited-time offers of coveted clothing, home-décor items, and more—is projecting revenues of at least $400 million this year.

WingTipIt
Browse your favorite e-tailers, build a virtual closet on this site, and get feedback on your picks via Facebook and Twitter.

Send the Trend
This accessories retailer raised $2.5 million and nabbed Christian Siriano, a previous winner of the television show Project Runway, as its chief curator.

FashionStake
Founded by two freshly minted Harvard MBAs, this site lets consumers vote on their favorite new designers.

Fashism
This social-shopping site snapped up funding last year from A Grade Investments, a fund created by actor Ashton Kutcher.

Exclusively.In
Same idea as Gilt, but focused on Indian clothing, jewelry, and travel—and backed by a fresh funding round of $2.8 million.

Proper Cloth
This startup, which operates out of Polaris’ Dogpatch Labs incubator, enables men to order custom fit dress shirts online.

Birchbox
Visit this site for makeup tips, and to sign up for a $10 monthly shipment of five or so skincare and makeup samples. The founders have raised $1.4 million so far.

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  • http://www.blanklabel.com Fan Bi | Blank Label

    Bonobos, WarbyParker

  • http://www.xconomy.com/author/aweintraub/ Arlene Weintraub

    Found another one! Flash-sales site ideeli raised $41 million today.

  • http://www.luboh.com Jeff

    There are social shopping sites, a simple objective to get the right information quickly is luboh.com it allows people to ask and tell their selected friends and also tell the world anonymously. Useful for people anywhere in the world to find how much products and services cost and where they can get them from. It also has price comparisons.