Adaptly Scores $1.4 Million Funding

4/19/11Follow @arleneweintraub

New York-based Adaptly, which describes itself on its website as “the easiest way to advertise across the social Web,” has raised $1.4 million of an equity-based funding round that could hit $2 million, according to an SEC filing. Adaptly provides a single technology platform that its clients can use to advertise across multiple social networks, along with tools designed to optimize those ad placements. There were 10 investors, according to the filing.

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