Traffiq Obtains $4,000,000 New Financing

  • Feed Type
  • Date
    8/10/2010
  • Company Name
    Traffiq
  • Mailing Address
    390 Park Avenue South 7th Floor New York, NY 10016
  • Company Description
    The current media planning, buying, and management process is disjointed and siloed, increasing management costs and lowering both client satisfaction and ROAS. Audience fragmentation renders planning tools less useful as there are now more options to consider. RFP distribution & evaluation, order management, ad serving, reallocation, billing…all creating an inefficient and cumbersome process that prevents both agencies and publishers from accelerating new business growth.
  • Website
    http://www.traffiq.com/
  • Transaction Type
    Venture Equity
  • Transaction Amount
    $4,000,000
  • Transaction Round
    Undisclosed
  • Proceeds Purposes
    Proceeds purposes were not disclosed.
  • M&A Terms
  • Venture Investor
    Undisclosed

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