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Feed Type
-
Link
http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=856fc234-369c-4b66-80a9-25ddc5fb1451&Preview=1 -
Date
1/19/2010 -
Company Name
Sway -
Mailing Address
8313 Greenway Blvd Middleton, WI 53562 -
Company Description
Sway, Inc. is a leading development company based in Middleton, Wisconsin, that licenses social media marketing tools. Founded in 2004, Sway executes highly-targeted on-line marketing campaigns using its proprietary Web 2.0 marketing platform, Shoutlet®. Sway’s marketing research services and campaign management services assist companies seeking to reach customers through the latest social media marketing techniques. -
Website
http://www.shoutlet.com -
Transaction Type
Venture Equity -
Transaction Amount
$2,000,000 -
Transaction Round
Series A -
Proceeds Purposes
The financing allows Sway to enable its growing list of Shoutlet clients to achieve even greater success through managing and coordinating all of their social media communications. -
M&A Terms
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Venture Investor
Origin Ventures -
Venture Investor
Leo Capital Holdings













