Mobile Madness 2014

Mobile Madness 2014

Mark Kasdorf from Intrepid Pursuits (right) chats with Matt Douglas of Punchbowl.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

A mighty crowd came to hear about the future of the mobile industry.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

High-school students Caitlin Cheng, Madison Calkins, Matthew Rice, and Will Pincince made us feel old. (PayPal's David Chang moderated.)

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Doron Reuveni from uTest made a point with Mike Phillips of Sage Devices.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

ViziApps' George Adams pressed the flesh with Cimarron Buser of Apperian.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

The inimitable Wayne Chang from Crashlytics (owned by Twitter) makes a point about connecting with developers.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

One of these days we'll have nice weather in March. But I wouldn't count on it.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Can you believe this guy's Instagram feed?

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Fiksu's Micah Adler talked about becoming a leader in app marketing and promotion.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Furqan Nazeeri of ExtensionEngine asked lots of hard questions.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

John Xin of Liberty Mutual and Scott Rankin from MCX talked with Mark Lowenstein about insurance and retail in the mobile age.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Steffan Berelowitz of Bluetrain chats with Adam Towvim of TrustLayers.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Jennifer Lum from Adelphic defined "mobile" as a set of user behaviors on devices.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Richard Hancock and Mohamad Foustok from Blue Maestro, with Joanna Manwell from UK Trade & Investment.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Jim Buczkowski enlightened us about Ford's plans to harness the capabilities of smartphone apps for connected cars.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Our audience came early, stayed late, asked lots of questions, and looked stylish doing it.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Jason Jacobs from RunKeeper chatted with Xconomy's Curt Woodward about the future of mobile health.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Even Mark Lowenstein's coffee cup is tweeting.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Aron Schwarzkopf from Leaf makes a point with Tony Longo (CO Everywhere), Meredith Flynn-Ripley (HeyWire), and Mike Krasner (Vioby).

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Caitlin Cheng from Milton Academy fielded questions from the audience.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Can you believe how much you can accomplish with regular glasses?

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Hey, that's not a "mobile" device. Get with the program, buddy.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

Olivia Dufour from Pink Kiwi chats with Matt Douglas from Punchbowl.

KeithSpiroPhoto courtesy of Kendall Press

Mobile Madness 2014

Mobile Madness 2014

HeyWire's CEO checking out whether a slider can do free international texting like it says it can.

KeithSpiroPhoto courtesy of Kendall Press

In honor of our sixth annual Mobile Madness conference, here are six takeaways from Wednesday, to go along with photos from the event:

1. “Mobile” is redundant. Possibly no one under the age of 25 uses the word.

2. The rest of us should be more specific when we say “mobile.” Do we mean smartphones? Tablets? User behaviors?

3. Hot startup sectors around Boston: advertising, connected devices, app development, app testing and promotion, personal health.

4. Smart devices are getting both closer to our bodies and more distributed in the world. That dichotomy is driving the industry.

5. The emotions and psychology of users will always be key to who wins in a given sector.

6. Do one thing. Do it really, really well. Or, find something else and try again (like 90 percent of startups).

Thanks to our event host, the Microsoft New England Research and Development Center, for making its space available. Special thanks to our event sponsors: BDO, IDA Ireland, Mondo, Turnstone, and UK Trade & Investment. And thanks, as always, to our great network of partners, underwriters, and venture capital members.

Big thanks to our photographer, Keith Spiro. You can check out his work at KeithSpiroPhoto courtesy of Kendall Press.

Enjoy the pictures, and see you next time.

Gregory T. Huang is Xconomy's Deputy Editor, National IT Editor, and the Editor of Xconomy Boston. You can e-mail him at gthuang@xconomy.com or call him at 617-252-7323.