Poynt Picks Up Go2Media’s Local Ad Assets

2/3/11Follow @gthuang

Boston-based mobile publisher Go2Media has sold its local advertising assets to Calgary-based local search firm Poynt for $450,000, according to a press release today. The assets include all source code, related documentation, and all transferable publisher and advertiser agreements related to location-based ads. Go2Media most recently raised $3 million in venture capital led by General Catalyst in July 2009. The company continues to operate its local activities and news site, go2.com.

Gregory T. Huang is Xconomy's Deputy Editor, National IT Editor, and the Editor of Xconomy Boston. You can e-mail him at gthuang@xconomy.com. Follow @gthuang

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