Gemvara CEO Steps Down

3/25/10Follow @xconomy

Deborah Besemer has stepped down as CEO of the Lexington, MA-based jewelry customization business Gemvara, Boston Globe blogger Scott Kirsner first reported earlier this week. The company renamed itself last month from Paragon Lake, and shifted its virtual jewelry customization business model from being centered around in-store computer screens to a website that targets consumers more directly, a move the requires someone with that experience at the top of the company, Mass High Tech reported. The company’s founder, Matt Lauzon, will take the reins while the company searches for a new chief executive, a process that Besemer will advise part-time. Besemer, who spoke to Bob of her plans to shift the company to e-commerce when she joined last year, will also remain on the company’s board.

By posting a comment, you agree to our terms and conditions.