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ZDNet Founder Starts Video Marketing Firm

Wade Roush 6/29/09

Michael Kolowich—the founder of ZDNet, former president of AT&T New Media, and former chief marketing officer at Lotus—is among the founders of Channel One Marketing, a social media marketing firm that launched today in Concord, MA. Channel One, which is allied with video production studio DigiNovations, also based in Concord, says it specializes in promoting clients’ online videos through online venues such as Twitter, Facebook, YouTube, podcasts, and search engines.

Wade Roush is Xconomy's chief correspondent. You can e-mail him at wroush@xconomy.com, call him at (617) 252-7323, or follow him on Twitter at http://twitter.com/wroush.


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