http://www.xconomy.com/boston/2008/04/18/spark-capital-leads-5-million-investment-in-lonelygirl15-producers/ Business + Technology in the Exponential Economy Sat, 21 Nov 2009 22:30:41 -0600 http://wordpress.org/?v=2.8.6 hourly 1 http://www.xconomy.com/boston/2008/04/18/spark-capital-leads-5-million-investment-in-lonelygirl15-producers/comment-page-1/#comment-15814 Digital Media: The New Black » Blog Archive » Is LG15 the future of TV drama? Thu, 08 May 2008 13:46:57 +0000 http://www.xconomy.com/2008/04/18/spark-capital-leads-5-million-investment-in-lonelygirl15-producers/#comment-15814 [...] Eqal is backed by $5 million dollars of venture capital investment and backers include Netscape founder Marc Andreesen among others. ‘Social entertainment’ is similar to TV but it’s a distinctly new form which has been designed for the internet and the ecology of social networks. The rules of engagement with audiences are changing and Eqal is one great example of innovation in form. More information about the Eqal deal here. [...] [...] Eqal is backed by $5 million dollars of venture capital investment and backers include Netscape founder Marc Andreesen among others. ‘Social entertainment’ is similar to TV but it’s a distinctly new form which has been designed for the internet and the ecology of social networks. The rules of engagement with audiences are changing and Eqal is one great example of innovation in form. More information about the Eqal deal here. [...]

]]> http://www.xconomy.com/boston/2008/04/18/spark-capital-leads-5-million-investment-in-lonelygirl15-producers/comment-page-1/#comment-15813 The LAMP Watercooler » Blog Archive » LG15 Eqal investment Thu, 08 May 2008 12:33:28 +0000 http://www.xconomy.com/2008/04/18/spark-capital-leads-5-million-investment-in-lonelygirl15-producers/#comment-15813 [...] OK we’re a bit obessed by these guys this week - this is now the third post about LG15 related things.  Seems like LG15 have undergone a re-brand and are now known as Eqal (pronounced Equal). The new names comes attached to a $5 million venture capital investment from Spark Capital.  Miles Beckett who is one of the original creators of Lonelygirl15 describes Eqal as a “Social Entertainment Company”. This is 21st Century television folks, watch this space. More information here. [...] [...] OK we’re a bit obessed by these guys this week – this is now the third post about LG15 related things.  Seems like LG15 have undergone a re-brand and are now known as Eqal (pronounced Equal). The new names comes attached to a $5 million venture capital investment from Spark Capital.  Miles Beckett who is one of the original creators of Lonelygirl15 describes Eqal as a “Social Entertainment Company”. This is 21st Century television folks, watch this space. More information here. [...]

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