Xconomy Boston

Allurent Inks Deal With GSI

Rebecca Zacks10/24/07

Cambridge, MA-based e-commerce firm Allurent announced it has forged a stragetic partnership with King of Prussia, PA’s GSI Commerce. Under the agreement, GSI will integrate Allurent’s tools into its e-commerce platform and will also take an equity stake in the Cambridge startup. Financial terms were not disclosed.

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