Niel is founder and CEO of Trada, a crowdsourced online advertising management company based in Boulder, CO. Niel also is a director and co-founder of tenXer and a director at VigLink and Kibits.
Niel also founded and was chief technology officer of Service Metrics, one of the first startups in Boulder to hit it big. Service Metrics was sold for $240 million to Exodus Communications in 1999. Niel has a B.S. in Computer Science from M.I.T.