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Boston: The Hidden Hub of Music and Technology

Wade Roush 10/17/07

(Page 2 of 22)

AdME
Headquarters: Somerville, MA
Year Launched: 2007
CEO: Peter Eggleston

AdME (for Advertising-driven Mobile Entertainment) is a spinout of Sonivox. The company makes “advergaming” content for cell phones, and is best known so far for its games GuitarStar and DanceLord, available over the AT&T Wireless network. In GuitarStar, which takes some inspiration from Harmonix’s Guitar Hero videogame, users attempt to capture a guitar pick flying across the screen, and can use musical cues to help synchronize their actions. The games include ads, but “with AdME applications, everything delivered to the end-user is consumer-aware and context-sensitive, giving customer something they want and replacing interruption with value,” the company writes on its website.
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Reader Comments

  • J Mark Inman
    10/17/07 1:20 am

    This is all true, as a Boston area musician, I can say that there are much more opportunities here for musicians than most anywhere else. I believe Boston has the most shows than any other city on any given night. The technology is also very true, with MIT, etc. however, it is a very tough business to be in. I own a record label and just released an album for the band theINFORMATI http://www.myspace.com/theinformati And we believe it will explode because of the Boston/Cambridge scene.

  • Reed Sturtevant
    10/17/07 8:36 am

    Don’t forget Tourfilter, the most popular concert notification service: http://www.tourfilter.com

  • gary
    10/17/07 11:27 am

    In addition to Tourfilter, there’s also http://tourb.us and http://bandsintown.com. Boston appears to be a concert tracking hub!

  • Kyle
    10/17/07 2:18 pm

    In terms of local area software companies with some sort of music/media technology, there also is Peermeta (www.peermeta.com) in Acton with a mobile content / Web 2.0 twist.

  • Michael Howe
    11/3/07 4:30 pm

    So it seem like after Venue Czar conquers Vermont, they should target Boston? Venue Czar is the ultimate localized online booking platform.

  • Nabeel Hyatt
    11/7/07 5:26 pm

    You could add us to this list as soon as we’re out of stealth mode. (http://www.conduitlabs.com)

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